Forrester looking for a senior interactive marketing analyst

By on August 29, 2006 in News

Link: SENIOR ANALYST INTERACTIVE MARKETING.
This one popped up on my radar — marketing isn’t just TV any more ;-)  

The Senior Analyst will conduct research into all aspects of consumer attitudes and behaviors, in particular how their use of the Internet, TV, and mobile phones affects their relationships with each other and with brands. .

That’d be quite interesting I reckon.

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  • shawpy

    1. Consumers are switching off the tv.
    2. They want everything for free (like Skype).
    3. They do not give a damn about mobile operator brands.
    4. They are loyal as long as it is free.
    6. They predominantly still use voice and text more than any other mobile product.
    7. They are totally confused by the crazy subscription plans and prices set by the mobile operators.
    8. They do not understand why mobile operators do not offer data at low prices to let them use mobile internet more.
    9. When the data charges drop on the mobile they will swarm to mobile VOIP.

    And finally they are all replicating themselves with multiple virtual alter ego’s which they use on the myriad of social community sites on the internet – so when you speak to them in the future do not be surprised if they ask – which one of me do you want to speak to?.

    Complete. No need for a senior interactive marketing analyst.

    Regards

    ‘The analyst’

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