Comments on: Park & Pay by Text at the station – No wheelclamps! http://www.mobileindustryreview.com/2006/09/park_pay_by_tex.html Daily news and opinion for 250,000 industry executives and mobile fanatics Tue, 14 Feb 2012 22:14:00 +0100 hourly 1 http://wordpress.org/?v=3.3.1 By: steve procter http://www.mobileindustryreview.com/2006/09/park_pay_by_tex.html/comment-page-1#comment-482 steve procter Wed, 06 Sep 2006 09:13:46 +0000 http://www.smstextnews.co.uk/2006/09/park_pay_by_text_at_the_station_-_no_wheelclamps.html#comment-482 Ewan So are the car park people really taking the massive hit on revenue by using premium sms? A great and simple idea no doubt and I take my hat off to them for it. I too pay my daily congestion charge using a quick text each evening (but the money then comes off my credit card which I have already pre-registered) and it is soooo easy. Well it was until the day I got a replacement credit card which wasn't registered with the congestion people...so I then had to run around Kensington in a blind panic trying to find a shop that I could pay it at instead. But for the car park people to take £5 off you and only get approx £3.20 back is not a sustainable model...surely? And of course if you wan to buy a weekly ticket at say £50 then psms doesn't work either. And then there is the fact that they won't get paid out by their aggregator for a month or two on average. It just reawakens the thoughts we in the industry have every week about why psms could be THE killer-app but never will be so long as the operators run it the way they do. cheers Steve/itagg.com Ewan

So are the car park people really taking the massive hit on revenue by using premium sms? A great and simple idea no doubt and I take my hat off to them for it. I too pay my daily congestion charge using a quick text each evening (but the money then comes off my credit card which I have already pre-registered) and it is soooo easy. Well it was until the day I got a replacement credit card which wasn’t registered with the congestion people…so I then had to run around Kensington in a blind panic trying to find a shop that I could pay it at instead.

But for the car park people to take £5 off you and only get approx £3.20 back is not a sustainable model…surely? And of course if you wan to buy a weekly ticket at say £50 then psms doesn’t work either. And then there is the fact that they won’t get paid out by their aggregator for a month or two on average.

It just reawakens the thoughts we in the industry have every week about why psms could be THE killer-app but never will be so long as the operators run it the way they do.

cheers
Steve/itagg.com

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