Comments on: O2 dumps i-mode in the UK http://www.mobileindustryreview.com/2007/07/o2_dumps_i-mode_in_the_uk.html Daily news and opinion for 250,000 industry executives and mobile fanatics Tue, 14 Feb 2012 22:14:00 +0100 hourly 1 http://wordpress.org/?v=3.3.1 By: Dan Lane http://www.mobileindustryreview.com/2007/07/o2_dumps_i-mode_in_the_uk.html/comment-page-1#comment-71867 Dan Lane Wed, 18 Jul 2007 10:23:23 +0000 http://www.smstextnews.com/2007/07/o2_dumps_i-mode_in_the_uk.html#comment-71867 I reckon the conversation went something like this: O2: So we have a deal for the iPhone in the UK? Apple: Yes. but one more thing... O2: Oh? Apple: Drop i-mode... it'll dilute our iBrand and confuse customers. O2: But... Apple: Have you seen the 3G iPhone prototype? *holds up a black box* O2: i-mode is history.. now can I just get a... Apple: No *leaves the room* I reckon the conversation went something like this:

O2: So we have a deal for the iPhone in the UK?
Apple: Yes. but one more thing…
O2: Oh?
Apple: Drop i-mode… it’ll dilute our iBrand and confuse customers.
O2: But…
Apple: Have you seen the 3G iPhone prototype? *holds up a black box*
O2: i-mode is history.. now can I just get a…
Apple: No *leaves the room*

]]> By: Nigel Jones http://www.mobileindustryreview.com/2007/07/o2_dumps_i-mode_in_the_uk.html/comment-page-1#comment-71430 Nigel Jones Tue, 17 Jul 2007 11:27:51 +0000 http://www.smstextnews.com/2007/07/o2_dumps_i-mode_in_the_uk.html#comment-71430 My son bought a Moto L7 (I think) with iMode about a year ago. The handset was terrible. In fact Motorola couldn't help as it was different to the regular L7 firmware - UI written by the imode people I think (NEC). The service itself was pricey and basic. Compare with "planet 3" - etc - no chance. o2 are now serious laggards in the consumer mobile data market T Mobile, 3 have reasonable priced 1Gb options Even vodafone have something O2 still insist on rip-off prices for 1Mb data Interestingly my kids, and some of their friends (young teenagers) are on the cusp of deserting O2 because of this.... My son bought a Moto L7 (I think) with iMode about a year ago.

The handset was terrible. In fact Motorola couldn’t help as it was different to the regular L7 firmware – UI written by the imode people I think (NEC).

The service itself was pricey and basic. Compare with “planet 3″ – etc – no chance.

o2 are now serious laggards in the consumer mobile data market

T Mobile, 3 have reasonable priced 1Gb options
Even vodafone have something
O2 still insist on rip-off prices for 1Mb data

Interestingly my kids, and some of their friends (young teenagers) are on the cusp of deserting O2 because of this….

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