Thanks Help

Stupid, yes.

But try making your 1st generation LG Chocolate do that. It's *reeeeeeeelly* difficult. In fact I'm pretty sure it's totally impossible for a 21 year old standing in the centre of Leicester Square to make her LG Chocolate play a fart noise on demand. Unless she happens to have access to some bollocks ringtone service. That'd be the nearest she could manage. Although it's stupid, these kind of applications have built demand. They've also educated the normobs — the new iPhone users — and pushed them to discover how to download iFart… and then, once they're 'in', once they've downloaded their first app, they're then looking around at other possibilities.

The other side of things of course, are the likes of Facebook, MySpace and so on — those are huge, huge 'gateway' applications that the normobs go for first.

Show any chap in the pub Gym Babes and he'll want it on his phone. That's the magic of this kind of application.

We need more and more of these little gimmicks to get people hooked, to educate them to think outside text messaging and telephoning, with the odd visit to 'the shitty mobile web'. The more the mobile audience can be educated, the more customers there are for the *real* life-changing applications out there, like, for example, the (more expensive) National Rail application that is hugely, hugely useful for me on a regular basis.