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	<title>Comments on: MIR readers: Trailblazing mobile commerce</title>
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	<link>http://www.mobileindustryreview.com/2010/01/mir_readers_trailblazing_mobile_commerce.html</link>
	<description>Daily news and opinion for 250,000 industry executives and mobile fanatics</description>
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		<title>By: Mike42</title>
		<link>http://www.mobileindustryreview.com/2010/01/mir_readers_trailblazing_mobile_commerce.html/comment-page-1#comment-249091</link>
		<dc:creator>Mike42</dc:creator>
		<pubDate>Tue, 19 Jan 2010 15:25:11 +0000</pubDate>
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		<description>I can understand finalising a transaction to buy a car (e.g. get an eBay outbid alert, increase bid using phone, win car) but as an end-to-end comparison / analysis tool to buy a car? Just can&#039;t see it, unless you know *exactly* what you want.&lt;br&gt;&lt;br&gt;Historically you could say using mobile commerce for massive purchase amounts has been around since day 1 of mobile - I&#039;m sure some of the very first mobile calls must have been from country estates to Southerbys to bid on Picassos and such.&lt;br&gt;&lt;br&gt;I think you should only look at purchases that were 100% instigated *and* completed on mobile, without other human or PC intervention. Data or SMS to a machine only. &lt;br&gt;&lt;br&gt;Otherwise all sorts of spurious &quot;I bought my house on my mobile&quot; stories become valid. Just because you told your agent to proceed with the transaction come exchange contract day.&lt;br&gt;&lt;br&gt;/m</description>
		<content:encoded><![CDATA[<p>I can understand finalising a transaction to buy a car (e.g. get an eBay outbid alert, increase bid using phone, win car) but as an end-to-end comparison / analysis tool to buy a car? Just can&#39;t see it, unless you know *exactly* what you want.</p>
<p>Historically you could say using mobile commerce for massive purchase amounts has been around since day 1 of mobile &#8211; I&#39;m sure some of the very first mobile calls must have been from country estates to Southerbys to bid on Picassos and such.</p>
<p>I think you should only look at purchases that were 100% instigated *and* completed on mobile, without other human or PC intervention. Data or SMS to a machine only. </p>
<p>Otherwise all sorts of spurious &#8220;I bought my house on my mobile&#8221; stories become valid. Just because you told your agent to proceed with the transaction come exchange contract day.</p>
<p>/m</p>
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		<title>By: Ewan</title>
		<link>http://www.mobileindustryreview.com/2010/01/mir_readers_trailblazing_mobile_commerce.html/comment-page-1#comment-249089</link>
		<dc:creator>Ewan</dc:creator>
		<pubDate>Tue, 19 Jan 2010 01:39:57 +0000</pubDate>
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		<description>Miles it&#039;s first published by email -- it should be on the site in the next two weeks or so.</description>
		<content:encoded><![CDATA[<p>Miles it&#39;s first published by email &#8212; it should be on the site in the next two weeks or so.</p>
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	<item>
		<title>By: milesmaker</title>
		<link>http://www.mobileindustryreview.com/2010/01/mir_readers_trailblazing_mobile_commerce.html/comment-page-1#comment-249088</link>
		<dc:creator>milesmaker</dc:creator>
		<pubDate>Mon, 18 Jan 2010 21:30:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.mobileindustryreview.com/2010/01/mir_readers_trailblazing_mobile_commerce.html#comment-249088</guid>
		<description>Where&#039;s the newsletter--or a link to it??</description>
		<content:encoded><![CDATA[<p>Where&#39;s the newsletter&#8211;or a link to it??</p>
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