Author Archive | Ewan

Australia’s The Age publishes a story tomorrow (well, it has tomorrow’s date on it) suggesting that Cricketing Authorities introduce the ability for fans having trouble with annoying "anti-social" members of the match crowd.  Very good idea, I reckon. In the light of these events, having seen visiting players insulted, cricket lovers frustrated and paying customers [...]

Televisionpoint.com posted an article today about SMS marketing and advertising.  SMS has undoubtedly emerged as the new marketing tool in Bollywood and of couse for our television news channels. Similar to the SMS beeps you might get from a restaurateur informing you about a discount scheme, or a disco declaring its forthcoming event, do not [...]

Really smart!  Google have implemented a send-this-link-by-SMS function in their latest beta version (4.0) for Internet Explorer.  Check it out here: http://www.google.com/tools/toolbar/T4/

The first major change was the advent of email as a means of communication. This helped but only up to a point. Email is great but has a shortcoming. Till a candidate checks his/her mail he will not know that a recruiter is trying to get in touch. To get around the problem MeritTrac, an [...]

Mail & Guardian Online, South Africa, has the following piece: British Police Rapped for ‘Trendy’ Posters.  Avon and Somerset Police plastered baffling messages across rough estates in Bristol, south-west England, to warn young people to curb their anti-social behaviour, the Daily Mail said. But critics reckoned the masterminds behind the campaign should have their own [...]

It is particularly appealing to read this article in Asia Media Daily about Hurray Holdings, whose unit, Bejing Enterprise, has been fined US$700,000 and relegated to the bottom of service menus (and more) for "improper promotion of a service".  It’s appealing to me because here in the UK, everything is extremely lax. The regulator is [...]

Alas I’m not a Mac owner.  Well, I’ve got an iBook sat in the corner, but you know, I’m thinking of getting a Dual G5 and some of those 30" widescreens.  Meantime I’m sat on a Dell.  However, Mac users can now download a funky SMS widget for their desktops.  You need Mac OS X [...]

A brilliant run down of the recent trend of allowing sms-text-to-screen services, competitions, votes et al., at music concerts.  Read more of Judy Chia Hui Hsu’s piece in the Seattle Times here: Link

Ok, so a bit of artistic license in the title of this post, but that’s essentially the subject of this article from the Jakarta Post: When All You Need Is Just The Bare Essentials I was a huge fan of the Siemens SL55 — a super good phone that just did calling and texting… it [...]

One more from 160 Characters’ recent newsletter that caught my eye: Mobile Interactive Group (MIG) has been appointed by youth charity The Prince’s Trust to integrate mobile interactivity across a broad range of marketing initiatives and partnerships set for rollout over the next 12 months. 2006 marks the 30th Anniversary of The Trust, which has [...]

Mike Grenville at 160 Characters published this interesting story: A TV station in the USA is offering free SMS alerts to parents when schools are closed due to severe winter weather conditions Link: Here It’s an innovative service offering — particularly when severe weather is regular throughout the year.  Here in semi moderate London, the [...]

A drop of 6.5 per cent was recorded in the number of SMS, while the number of MMS decreased by 73,395. The minutes consumed for the WAP service stood at 61,408 in the period under review. This amounts to a rise of 43.1 per cent between the fourth quarter 2005 and the third quarter 2005. [...]