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MWC: I just can’t wait for App Planet!

By jan on February 14, 2012 in Opinion

Hello it’s Jan Macijewski here. Many of you may have met me at some of the Mobile Industry Review events last year. For a long time I’ve been one of the chaps in the background helping provide perspective and insight as part of the Mobile Industry Review Advisory Board. This, if you haven’t come across [...]

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Is Nokia’s rehabilitation in the Western Media complete?

By Ewan on February 13, 2012 in Opinion

Was it this time last year that Nokia was burning? I had to check through the Mobile Industry Review archives just to be sure! What a difference a year makes in the mobile industry, eh? This time last year the market was reacting to the news that Nokia had dumped it’s “burning platform” and moved [...]

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Mobile coupons: Don’t discount for the sake of it

By Ewan on February 8, 2012 in Opinion

I’ve delighted to bring you this contribution from Theresa Wabler, Marketing Director at incentive solutions firm, Parago. Theresa explores a phenomenon that I’ve been watching closely — that is, discounting for the sake of it. Or, discounting where there’s no specific reason to do so. A perfect example is the oft quoted mobile marketing nirvana [...]

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The Best Buy Mobile Innovators Superbowl videos

By Ewan on February 6, 2012 in Opinion

You’ve no doubt been hearing all about the Best Buy mobile innovators video series of advertisements they ran during last night’s Super Bowl. I’ve put them all here in one place for you to watch, just in case you were hunting for them. Super work Best Buy! – – – – – Square Mobile: The [...]

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Get me the best retail guy around! Wait? You say he’s from Dixons?

By Ewan on January 31, 2012 in News, Opinion

Dixons? The retail chain store in the UK? The dated, dusty and generally dreadful technology store? Oh dear. Let’s be clear, Dixons Travel is pretty excellent. I’ve bought quite a lot from them over the years — indeed I even picked up a £1,400 laptop once on a semi-whim. Dixons Travel shops at Heathrow tend [...]

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Is Apple the next Nokia? Now there’s a question…

By Ewan on January 31, 2012 in Opinion

I got together with Ben Smith and Rafe Blandford recently to discuss this multibillion-dollar question on episode 9 of the 361 Degrees podcast: Is Apple the next Nokia? Now, all the iFans go absolutely nuts, there’s method in this apparent madness, especially given Apple has just completed yet another ridiculously amazing quarter. If you recall, [...]

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Season 2 of the 361 Degrees Podcast — Episode 8

By Ewan on January 24, 2012 in Opinion

It’s time for the next episode of the 361 Degrees podcast! S02 E08 – Looking forward to 2012 (mp3) [ Direct MP3 download - 34MB ] In our first episode of 2012 we wonder what this year might hold for mobile and offer some predictions: Ewan thinks this will be the year m-commerce goes big. Rafe thinks [...]

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McDonalds: A business critical back-up for the mobile warrior (or why McDonalds ROCKS) #McDStories

By Ewan on January 24, 2012 in Opinion

I’d like to lighten the load for the marketing team at McDonalds. They’v been dealing with a bit of a TwitterStorm relating to their #McDStories outreach concept. The background to the story is nicely laid out in today’s Financial Times. The FT reports that McDonalds bought two promoted tweets from Twitter encouraging users to contribute [...]

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Audio: And then I used Spreaker on my MacBook

By Ewan on January 23, 2012 in Opinion

Having used the Spreaker iPhone app to tell you all about my Don Fernando iPhone m-commerce experience (highly positive, by the way), I then thought I’d check out the Spreaker desktop version. I have to say, it’s rather cool. You can immediately start broadcasting your own ‘radio show’ live, which is then archived and presented [...]

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Audio: Listen to me rabbiting about Don Fernando’s iPhone app

By Ewan on January 23, 2012 in Opinion

I’ve been testing with Spreaker. It’s a podcast app/service that enables you to immediately and easily broadcast a live show from your handset — or from your desktop. I thought I’d try out the iPhone app by describing the mobile commerce experience I had at my local tapas restaurant, Don Fernando. Care to listen? Woop: [...]

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Q: How does an early-stage investor value a startup? Answer: Read below

By Ewan on January 18, 2012 in Opinion

Carlos Eduardo is a rare breed in Europe: That is, he’s a venture capitalist that doesn’t suck. The overwhelming majority of VCs in Europe are utter idiots. I say this a) from direct experience and b) from inherited experience (on the boards or advising startups who had the stupid, stupid idea of dealing with a [...]

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Am I the only person in the UK that would pay a concierge fee to an operator?

By Ewan on January 17, 2012 in Opinion

I’m about to phone 3UK. I have to cancel my existing iPhone 4 account. It’s got about 8 months to run and I need to simply pay off the balance and close that account. Because I opened another one to get an iPhone 4S last month. I wanted to extend the existing one, however the [...]

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