Mobile Industry Review » flo

Taking a look at the FLO TV personal TV device

Ewan — Wed, 30 Jun 2010 16:16:45 +0000

You’ll no doubt have been seeing the various posts I’ve been publishing about Qualcomm’s FLO TV device recently. The FLO TV team here in San Diego have given a trial unit to each of the journalists visiting the Uplinq event taking place this week.

So I’ve taken the opportunity to try out the unit and see how it works. Alas it’s currently only available in the US (for approximately $199 up-front and then $4.99-$14.99/month).

If you’re into sports, movies, news or you simply can’t be without your American Dad fix, this device may well be for you (check-out the full channel line up). Current users of the system have been knocking back 2-hours+ per day of usage on average. Very impressive. After taking a look though, you really can see why.

Here’s my exploration of the device — a cross between an unboxing and a review — see what you think:

Download M4V Video | Subscribe to Podcast | Embed video

AT&T turns on mobile TV this week

Julia — Fri, 02 May 2008 03:31:55 +0000

And after all the talk, it looks like AT&T has stuck to its deadline and it’s going to be launching its broadcast mobile TV service – under the unsurprising brand name AT&T TV – from May 4, with two compatible devices, the LG Vu and the Samsung Access.

The service, based on Qualcomm’s MediaFLO, will go live in 58 cities, with the usual mix of broadcasters from the likes of CNN, Comedy Central, MTV and Fox, with the usual mix of movies, news, comedy, and music content being promised.

At least now we get a chance to see the pricing: and it’s $15 a month, which seems rather ambitious on AT&T’s part. How long before it switches to an advertising (free content in return for ads) or bundled (all the data you can eat and mobile TV thrown in for good measure) model?

AT&T brings Qualcomm’s flow to mobiles from May

Julia — Fri, 28 Mar 2008 03:56:20 +0000

AT&T has revealed it will be bringing Qualcomm’s MediaFLO mobile TV technology to users’ phones by May. FLO will launch on AT&T’s network this May on two new devices, the LG Vu and the Samsung Access.

AT&T said the service will feature two exclusive TV channels, but didn’t give any more information on their content. The operator did say however that it will offer full-length television content and sporting events and programming from leading entertainment brands CBS Mobile, Comedy Central, ESPN Mobile TV, FOX Mobile, MTV, NBC 2GO, NBC News2Go and Nickelodeon.

While there still seems to be a lot of skepticism from several quarters on whether mobile TV is a goer, the networks at least seem to be convinced. I can’t help but think that AT&T will need to add a lot more devices to its line up before too long if it wants to take mobile TV anywhere beyond a niche product.