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	<title>Mobile Industry Review &#187; Italy</title>
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	<description>Daily news and opinion for 250,000 industry executives and mobile fanatics</description>
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		<title>MIR TV goes to Rome, Italy &#8211; Part One</title>
		<link>http://www.mobileindustryreview.com/2009/03/mir_tv_goes_to_rome_italy_-_part_one_.html</link>
		<comments>http://www.mobileindustryreview.com/2009/03/mir_tv_goes_to_rome_italy_-_part_one_.html#comments</comments>
		<pubDate>Fri, 13 Mar 2009 09:50:32 +0000</pubDate>
		<dc:creator>Ewan</dc:creator>
				<category><![CDATA[Italy]]></category>
		<category><![CDATA[mir]]></category>
		<category><![CDATA[mirshow]]></category>
		<category><![CDATA[Part One]]></category>
		<category><![CDATA[Rome]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.mobileindustryreview.com/?p=15667</guid>
		<description><![CDATA[Back in January, Ben, Dan and me (that&#8217;s Ewan) hopped on a very early flight to Rome, Italy, to check out the mobile scene there and to film two MIR TV episodes from the city. In today&#8217;s Part One, we talk about the technology we&#8217;ve brought, we visit some landmarks and spot-the-handset, we try making [...]]]></description>
			<content:encoded><![CDATA[<p>Back in January, Ben, Dan and me (that&#8217;s Ewan) hopped on a very early flight to Rome, Italy, to check out the mobile scene there and to film two MIR TV episodes from the city.</p>
<p>In today&#8217;s Part One, we talk about the technology we&#8217;ve brought, we visit some landmarks and spot-the-handset, we try making a video call to James back in London and we discuss the merits of cameras on handsets.</p>
<p>Here&#8217;s the video:</p>
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<p>Part Two is coming soon!</p>
]]></content:encoded>
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		<slash:comments>10</slash:comments>
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		<title>MWC: What we have learned today</title>
		<link>http://www.mobileindustryreview.com/2009/02/mwc_what_we_have_learned_today.html</link>
		<comments>http://www.mobileindustryreview.com/2009/02/mwc_what_we_have_learned_today.html#comments</comments>
		<pubDate>Mon, 16 Feb 2009 23:03:53 +0000</pubDate>
		<dc:creator>Ben Smith</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[background]]></category>
		<category><![CDATA[Ben Smith]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Italy]]></category>
		<category><![CDATA[mobile world congress]]></category>
		<category><![CDATA[MWC]]></category>

		<guid isPermaLink="false">http://www.mobileindustryreview.com/?p=15000</guid>
		<description><![CDATA[Despite being an &#8216;exhibition&#8217;, Mobile World Congress is a terrible place for firms to actually do any real communicating &#8211; to customers, partners or media.  It&#8217;s even worse if you hope to actually gather any information.  As a venue Fira is nothing short of incredible &#8211; perched on the hill-side overlooking Barcelona a small mobile [...]]]></description>
			<content:encoded><![CDATA[<p>Despite being an &#8216;exhibition&#8217;, <a href="http://www.mobileworldcongress.com/">Mobile World Congress</a> is a terrible place for firms to actually do any real communicating &#8211; to customers, partners or media.  It&#8217;s even worse if you hope to actually gather any information.  As a venue <a href="http://web.firabcn.es/">Fira</a> is nothing short of incredible &#8211; perched on the hill-side overlooking Barcelona a small mobile industry town has sprung up&#8230; There&#8217;s a Nokia stand the size of my &#8216;apartment&#8217; (well, several stands), a TV studio, a whole T-Mobile marquee and restaurants by the dozen all with super-bright lighting for the many cameras.  Plenty of dazzle, but the aim of most companies seems merely to be to physically hand-over or read-out (in a press conferences) as much information as possible. It&#8217;s nearly impossible to consume and often fairly soul-less.  Of course, the seasoned journos and bloggers know this and seek out face-to-face briefings, but it&#8217;s confusing that so many companies are investing (obviously substantial) amounts in making announcements and publicising their products.</p>
<p>But it&#8217;s far from a dead-loss&#8230; the real value of these events is the unplanned meetings.  Like Andrea, the Italian industry analyst, we met this morning whilst marching around Barcelona&#8217;s marina event in search of a Nokia event.  <a href="http://www.mobileindustryreview.com/2009/02/mir_show_goes_to_rome_and_finds_locals_using_n73s.html">Fresh back from Rome,</a> I still couldn&#8217;t understand why there was so muh talk of mobile TV (DVB-H) from Italy, but little evidence of any real usage.  Andrea assured us we should believe our eyes &#8211; Vodafone and TIM were leaving their mobile TV offering to go stale&#8230; un-marketed and un-loved.  Three, although more actively pushing the service (as we witnessed in their stores) was struggling financially.  The official subscriber numbers, he said, were misleading &#8211; they represent customers receiving free access to mobile TV services as part of a subscription, not a source of additional revenue for the operators.</p>
<p>And so, in 5 minutes, more useful information than all of the heavily scripted and stage-managed Microsoft event that followed&#8230; Perhaps we should scrap all our briefings and hang round the bar a bit more&#8230; Hmmmm&#8230;.</p>
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		<title>Nokia&#8217;s Comes With Music goes on the road</title>
		<link>http://www.mobileindustryreview.com/2009/01/nokias_comes_with_music_goes_on_the_road.html</link>
		<comments>http://www.mobileindustryreview.com/2009/01/nokias_comes_with_music_goes_on_the_road.html#comments</comments>
		<pubDate>Thu, 22 Jan 2009 04:40:57 +0000</pubDate>
		<dc:creator>RobK</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[australia]]></category>
		<category><![CDATA[comes with music]]></category>
		<category><![CDATA[Finland]]></category>
		<category><![CDATA[France]]></category>
		<category><![CDATA[Italy]]></category>
		<category><![CDATA[itunes]]></category>
		<category><![CDATA[N96]]></category>
		<category><![CDATA[nokia]]></category>
		<category><![CDATA[Norway]]></category>
		<category><![CDATA[Singapore]]></category>
		<category><![CDATA[spain]]></category>
		<category><![CDATA[sweden]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.mobileindustryreview.com/?p=13966</guid>
		<description><![CDATA[The Finish Fone makers all you can eat music download service has just expanded its buffet table, to seat other countries that weren&#8217;t previously allowed at the table. In a very tentatively  linked intro that no doubt you&#8217;ll forgive us for one day, Nokia has opened up its music store to include other countries tracks [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.mobileindustryreview.com/wp-content/uploads/2009/01/comeswithmusic.jpg"><img class="alignnone size-medium wp-image-13965" title="comeswithmusic" src="http://www.mobileindustryreview.com/wp-content/uploads/2009/01/comeswithmusic-300x250.jpg" alt="comeswithmusic" width="300" height="250" /></a></p>
<p>The Finish Fone makers all you can eat music download service has just expanded its buffet table, to seat other countries that weren&#8217;t previously allowed at the table.</p>
<p>In a very tentatively  linked intro that no doubt you&#8217;ll forgive us for one day, Nokia has opened up its music store to include other countries tracks rather than just English singing artists.</p>
<p>Local dialects that are now featured range from France, Spain, Italy, Sweden, Norway and of course Finland. More are undoubtedly to be scheduled within time, as they&#8217;ve missed a few places off that list that they are in, and are doing rather well in too.</p>
<p>Later on in this quarter of the year, Singapore and Australia performers will be available within Nokia&#8217;s download store. With the latter really being English speaking and singing, so forgive us once again for our discretions before you start writing in saying Australians sing in English as well.</p>
<p>Hitting all the right notes, they&#8217;ve started to gain even more ground against iTunes with this new pan European licensing agreement that&#8217;s bound to be a right kick in the Apples.</p>
<p>What&#8217;s next on this list we believe is for the service to be included out of the box on more and more handsets. With a view to making it backwardly available whenever they refresh a SKU or a series. Only the other week we brought you news of the <a href="../../../../../2009/01/nokia_n96_now_comes_with_music_.html">N96</a> now starting off this trend, so it&#8217;s not too far a stretch of the imagination for this to be on the cards for the future.</p>
<p>We also put it to Nokia in an almost open letter at the end of that piece, the store &#8220;<a href="../../../../../2009/01/nokia_n96_now_comes_with_music_.html">needs to be expanded to accommodate TV episodes and movies</a>&#8220;. Over lunch the other day with some senior people at Nokia this was mentioned in conversation, where it was said there&#8217;s a reason for Nokia opening up an office in Hollywood a while ago.</p>
<p>So, you&#8217;ve read it here first folks. Nokia&#8217;s next venture is entitled &#8216;Comes With Video&#8217;, or it&#8217;s bound to be something quite close to that *cough*</p>
]]></content:encoded>
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