Have you got your MWC strategy finalised yet?

If you work in marketing in the mobile industry, chances are you had a vague note in your diary to think about MWC in November, postponed it ’til December and… well, you’ve got New Year’s Eve to get out the way first and then… February will be less than 30 days away. That’s when it starts to get exciting.

We’ve got a solution for you though. It’s us!

Check out our rather nifty sponsorship packages for Mobile World Congress 2011. Our MWC 2011 Sponsorship Opportunities document is ready and waiting to be reviewed. Drop me a note by email (ewan@mobileindustryreview.com) and I’ll mail the opportunities document over by return. It contains an overview of the site, the audience, the sponsorship opportunities and costs.

If you’re wavering or if you’re thinking you really need to do something decent this year, please do get in touch and we’ll deliver something exciting, worthwhile and valuable.

It’s really quite straight forward to rise above the noise by sponsoring a portion or a majority of our output for the duration of MWC. Our sponsorship packages aren’t just about the MWC week — although there will be a lot of traffic during those days — they’re about making sure you get your message out to our readers across the months of February and March.

We’ll definitely still be reading the millions of press releases and attending the myriad briefings, but if you’d like to go straight to the top of the attention zone for our readers, do think about some kind of sponsorship.

Here’s a quick overview of the standard packages we’ve got on offer:

- Headline Sponsor (the big daddy)
- Video Series (demonstrate you’re a player)
- Text Content Series (good for getting your message across)
- Single Video Interview (keeps your head above water)
- Single Sponsored Post (useful if you do a few in conjunction with, say, a whitepaper or thought-piece)
- Ewan’s Jacket (see below)

Yes, you can indeed sponsor my jacket. I understand this won’t be for everyone, but it’s a wickedly good talking point. And since I’ll be interviewing a heck of a lot of influential folk during the show, you bet they’ll be asking me about the jacket sponsor. And I’ll be suggesting they have a chat to you.

However if you’re looking for something a little more exotic than those packages above, let’s have a chat.

Phone home. For most U.S. troops stationed overseas, it’s at the top of their to-do list. To help keep them connected with loved ones and celebrate Independence Day, AT&T Inc. (NYSE:T) is donating 10,000 prepaid phone cards. This is the second installment of more than 30,000 prepaid phone cards that AT&T will give to U.S. service men and women in 2008. With a retail value of more than $200,000, the 2008 donation builds on more than 85 years of AT&T support for U.S. military families and a 20-year partnership with the USO, which will distribute the cards.

I suppose if you’re stationed in Germany with next to no immediate danger of getting blown up, this is perfectly fine.

I have a real problem with offering serving men and women in Iraq and Afghanistan ‘free’ calls to celebrate Independence Day when, really, this sort of thing should be free, right? I mean entirely free. You want to phone home? You’re defending the US? No problem at all. AT&T is your pal. It’s free. Surely this is the sort of thing that patriotic businesses in the States do?

Or at least, I’d hope it is. I doubt it though.