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Mobile Web 2.0… What?!

Whatley reporting in…

Founder of Moblog.co.uk and all round friend of SMS Text News, Alfie Dennen, has set up a new blog in lieu of the Mobile Web 2.0 Summit which takes place in London next week.

The weird thing for me (for a start anyway) is the name ‘Mobile Web 2.0‘ – so weirded out was I by this in fact that I had ended up dropping a ‘note’ to Alfie explaining my thoughts.

Well he went ahead and published it:

“When did we have Mobile Web 1.0?

What the hell just happened?
First up: If you ask ANY consumer on the street: Are you using Mobile Web 2.0?
They’ll probably look at you like you’re from Mars.

Second: These naming conventions genuinely drive me nuts. WAP. Mobile Internet. Mobile Web. Internet, made Mobile. Mobile 2.0. Mobile Web 2.0. ENOUGH ALREADY!

We may as well ask: Is this the year of the Mobile?

Just so we can tick every box (and seriously, that question is now, officially, a joke, you know it’s a joke because whenever anyone asks it these days the response is LAUGHTER).

It’s like when people carp on about Web 2.0. More often than not I find myself chiming in with something like: You know people just call it the web now right? …”

And so on. You can read the full post here. There’s a whole bunch of great content up actually (not including my post 😉 ), so yeah – head over and check it out!

By Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

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