It was only a few years ago when the word “gamer” was used to describe teenagers or men in their 20s with perhaps a little bit too much time on their hands. But video games have evolved, and so have gamer crowds. And today’s gamer is probably not who you think they are. At all. […]
Author: Zach Edgar
Zach is the youngest member of our team and has a passion for mobile gaming, AI and all things 'smart' and 'connected' :)
The evolution of mobile casino apps
Today, we are spoiled for choice when it comes to mobile casino apps. If you’ve started enjoying mobile casino games in the last few years, you may not know how it all began. Things weren’t this great just 6 years ago! This piece takes a look at how we got where we are today on […]
Why do Mobile Gamers prefer to pay?
The freemium business model that underpins social and mobile gaming is considered to be a key pillar of success within these markets. After all, it creates an accessible platform from which multiple games can be enjoyed in real-time and without placing a strain on your finances. There remains a core misunderstanding of the freemium business […]
Mobile Websites vs. Apps
As a bit of an experiment, let’s pretend that your company decides to forego the expense of app development and focus its resources on a sophisticated mobile website instead. Would this benefit them at all? Here’s a quick look at a few of the reasons why mobile websites can be just as good as apps. Audience […]
Discover Google’s hidden games

We were recently sent over an infographic by the guys at euroffice, which we thought was quite cool. t’s a guide to discover the hidden games Google has secreted across it’s tools and devices; including old school classics such as Atari Breakout and Pac-Man, as well as some great new games hidden in Google Maps and […]
In this modern day and age, there are some who assert that technology has made us less connected to others as we are always in front of a screen and thus unable to appreciate experiences as we live through them. However, technology has also done a good job at bringing people closer together in other […]
Mobile gaming is on the up
Nowadays, making something accessible to mobile users is a must. This is certainly the case for the gaming industry as online gaming moves away from desktop access to mobile portals. Thanks to apps and mobile-friendly sites, players can enjoy a far superior gaming experience than their desktop counterparts. The mobile gaming revolution is here in […]
Amongst the many reasons that 2016 will go down in history is the meteoric rise in the spread of mobile gaming. For many year console-based games have ruled the roost but it would seem that they may have had their day. The figures speak for themselves. According to a major report about global gaming while […]
The mobile industry has revolutionized our lives in many different ways; and of course entertainment and leisure activities are largely impacted and affected by the technology available. While people used to play games on handheld devices, like a Nintendo DS, now our entertainment needs are streamlined, as we only need one device: Our smartphones! Mobile […]
This is the mobile generation. The average mobile phone user spends about 90 minutes on their device, which may not seem like a lot but look at that over a year and it’s 23 days, over a lifetime it’s 3.9 years. 3.9 years spent using a mobile phone! Of course, some people are much heavier […]