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How to identify the MIR team at Mobile World Congress

This is the beta version of the Mobile Industry Review jacket that we’ll all be wearing at Mobile World Congress.

Front:

Nice understated branding.

And now for the back:

We were going to go for BRIGHT RED for the whole jacket but that has two problems. One, it’s a little bit TOO bright. And our technical contributor, Dan Lane, is contracted to only ever wear black.

So given that we’d like to come across as ‘uniform’, we’re all going ‘Dan Lane’ and wearing Black.

So if you’re speaking or if you have a booth there — and you spot us — relax, safe in the knowledge that we’re a) approachable, b) generally interested in telling the planet what you’re up to and c) the wearer is a harbinger of the best mobile commentary and opinion on Earfff, bar none.

You don’t want all that Q3 EBITDA bollocks, do you? Leave that to the Financial Times.

So what do you think?

By Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

20 replies on “How to identify the MIR team at Mobile World Congress”

I seriously want to buy one of these — everyone in my life already thinks I'm insane when it comes to mobile phones — wearing a jacket that advertised a blog about them would just confirm my geekery.

I seriously want to buy one of these — everyone in my life already thinks I'm insane when it comes to mobile phones — wearing a jacket that advertised a blog about them would just confirm my geekery.

And it would grant you membership to the most exclusive club in the world as well: The MIR Club at 105 Pall Mall. There's a £250,000 joining fee, but once you've joined, you get sent a brand new mobile handset every week to keep!

And it would grant you membership to the most exclusive club in the world as well: The MIR Club at 105 Pall Mall. There's a £250,000 joining fee, but once you've joined, you get sent a brand new mobile handset every week to keep!

And it would grant you membership to the most exclusive club in the world as well: The MIR Club at 105 Pall Mall. There's a £250,000 joining fee, but once you've joined, you get sent a brand new mobile handset every week to keep!

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