Chuck the flowers and buy her a Kindle?

By on January 27, 2012 in News
I like the way this advert from Amazon speaks directly to me. Valentine’s Day? Nice reminder. Gift? Yeah I need to think about that. Oh, a Kindle? Good idea! I like buying technology. That said my wife already uses the Kindle app on her iPhone. But maybe she needs a stand-alone device? It’s better than flowers…
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Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.
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  • Tina roberts

    Why can’t flowers also be a gift with a kindle?? I’m a florist trying to survive in this economy & these kind of comments are detrimental to our industry. Don’t think I’ll be buying one after reading that!

  • http://www.mobileindustryreview.com Ewan

    I think they both have different offerings — although I suspect the ROI methodology differs dramatically depending on perspective

  • Pingback: How about an iPad instead of flowers for Valentine’s Day? | Mobile Industry Review

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