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Season 2 of the 361 Degrees podcast — Supplementary episode!

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S02 SUP01 – MEF Americas 2011: Neil Stiles on “mulit-screen” content (mp3)

[ Direct MP3 download – 8MB ]

Recorded at MEF Americas 2011 in Miami, Ben interviews Neil Stiles, president of the Variety Group, on producing content for a ‘multi-screen world’. They discuss:

  • Customising content for mobile platforms.
  • Traditional media companies’ delusion that mobile will make their old content pay.
  • Opportunities for innovation
  • The importance of focusing on content, not technology.

There are lots of ways to follow or subscribe to the Podcast using iTunes and other popular services.

By Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

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