Europcar’s £7/day MiFi rental deal

By on June 18, 2012 in Devices

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I hired a car this weekend from Europcar’s London Heathrow Airport and noticed this special offer at the service desk. They’re offering a MiFi unit for £7 per day and it’s practically unlimited (1GB/day I think I read). You can just pick one up when you are hiring a car.

I think this is a seriously smart addition to the overall car hire service — especially for anyone flying into London. I like the idea of being able to avoid the hassle of deliberately having to visit a mobile shop.

I reckon there’s a good market for MiFi unit hire. I’d like to see more hotels offer this facility.

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  • http://www.i2SMS.com/ Giff Gfroerer, i2SMS

    Ewan, excellent catch. This would be fantastic in the states as well.

  • http://www.mobileindustryreview.com Ewan

    Have you seen any car hire places do this in the States at all, Giff?

  • http://www.i2SMS.com/ Giff Gfroerer, i2SMS

    Not from the larger rental agencies. I remember seeing something like this from a minor agency, I think it was Fox, some years ago before the time was right. You can get a GPS pretty easily, but not Mifi. I think it would be a good play…

  • http://profiles.google.com/nigel.l.jones Nigel Jones

    That’s a great idea IMO. perfect target market.

  • Langkawi Lisa

    Can you rent the mifi for that price without hiring a car?

  • http://www.mobileindustryreview.com Ewan

    I don’t think so

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