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Opinion

Have you entered for the Meffys 2012 yet?

Isn’t it time your project got the recognition it deserved?

Yes?

Good! Get it entered into the Meffys 2012! 

These are the global awards for the mobile content and commerce industries — now in their 9th year! They’re the benchmark for measuring success and rewarding innovation — and they’re judged by an expert panel of independent journalists, analysts, academics and VCs… yours truly included. 

There are 13 award categories:

Social & Entertainment App Award
Life Tools App Award
Brand on Mobile Award
Publisher on Mobile Award
Content Service Award
m-Commerce Service Award
Consumer Trust Award
Discovery & Engagement Award
Social Responsibility & Development Award

… and the innovation-specific categories:

Innovation Award for App
Innovation Award for Technology
Innovation Award for a Growth Market Initiative
Innovation Award for Monetization

Full details are on the Meffys 2012 website including the uber-simple entry form along with the details of last year’s winners

Get stuck in… and good luck! 

By Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

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