An interesting survey has just been published thanks to ACCESS Systems Americas, Inc. It found that 73% of US consumers buying a new handset said that text messaging was an important feature.
The research was conducted by independent research firm Amplitude Research and other features that scored highly were having a camera (67%), having email capabilities (63%) and accessing the Internet (61%); while only 0.5% of respondents said that battery life was important - not like our own James Whately during Glastonbury.
For the geeks amongst us, it is interesting to read that 39% of respondents have added new applications, while 21% have added six or more new applications.
But it wasn’t all geeks they talked to. They also surveyed some people just like my mum - as 4.83% said that the only reason they have a cell phone is in case of emergency!
You can read more on FierceWireless here.
With the market saying 'no' to Nokia's Ovi Store, what do you think can be done to change this?
