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News: Brands & Retailers to Use Beacons to Push 1.6bn Coupons to Consumers by 2020

A recent┬ástudy from Juniper Research has found that nearly 1.6 billion coupons will be delivered annually to consumers via beacon technology by 2020, up from just 11 million this year, as retailers seek to develop proximity marketing campaigns in and around their stores. The new research, Mobile & Online Coupons: Redemption, Loyalty & Consumer Engagement […]

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‘Unbanked’, kids pushing for mobile banking

Bank of America might be celebrating reaching one million mobile banking customers, but there are millions more set to do their financing over their phone, according to analysts Juniper Research, and a significant proportion of those will be coming from users who have never had a bank account or credit card before. Some 41.5 billion […]

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Mobile tickets set to be worth $87 billon

After years of nearly hitting the big time but not quite making it, it looks like mobile ticketing will finally be going mainstream from this year, according to analysts Juniper Research. The company reckons that by 2011, over 2.6 billion mobile tickets will be delivered to just over 208 million mobile phone users, thanks to […]