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News

Breakfast, lunch, dinner thanks to contactless payments #GemaltoNFC

One of the key tasks set by the Gemalto team for the Contactless Challenge is to exist for a day using only Contactless. In practice, the Gemalto team qualified this to mean (something like) buying breakfast, lunch and dinner using just the Samsung Galaxy SIII. Yes it’s possible — but what are the practicalities? I […]

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Opinion

McDonalds: A business critical back-up for the mobile warrior (or why McDonalds ROCKS) #McDStories

I’d like to lighten the load for the marketing team at McDonalds. They’v been dealing with a bit of a TwitterStorm relating to their #McDStories outreach concept. The background to the story is nicely laid out in today’s Financial Times. The FT reports that McDonalds bought two promoted tweets from Twitter encouraging users to contribute […]

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News

McDonalds sued over publishing of nude phone photos

This BBC story caught my eye. The summary? Couple went to McDonalds. Arguably this was their first mistake. Certainly from my wife’s viewpoint, anyway. The chap left his handset by mistake at a store in Fayetteville, Arkansas. Apparently McDonalds staff promised to ‘secure the phone’ until he returned to get it. And then it all […]

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News

Don’t park at McDonalds Billingsgate for more than 60mins

I had to phone to Mark Curtis, CEO of Flirtomatic. Before I called him, I pulled over to the nearest car park I could find on the way into London. The location I selected turned out to be McDonalds Billingsgate — right there in the shadow of Canary Wharf, just outside the City of London. […]

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News

Free WiFi in UK McDonalds rocks

I was walking past the McDonalds in Oxford Street, at the Oxford Circus, when I saw a ‘Free WiFi’ sticker. I’ve walked by a few other restaurants recently and been surprised by the amount of folk sat in there munching away on a Big Mac with their laptops out, browsing the web, clearly using BT […]