Tag Archives | mobile world congress

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How to do Mobile World Congress in one day for £156 (plus entry!)

I am accustomed to spending thousands going to Mobile World Congress. Typically, this is a straight business expense for me. I have to be there. It’s a great opportunity to discover new technologies, services, companies and individuals. Perhaps the biggest reason for going to MWC is the networking — and this shouldn’t be under valued. […]

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I’m at Mobile World Congress today

Bring it on. I can’t wait. I’m getting on the plane in 8 hours. I am not going to print my badge. Instead I’m going to use the Mobile World Congress app along with my Photo ID to get my badge. Paperless entry, finally! And, in an MWC first for me, I’m going to actually […]

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Pitch your app to the mobile industry: Announcing the MWC App Pitch!

Mobile World Congress (“MWC”) in Barcelona is fast approaching. All across the world, marketing teams are scrambling to get press releases, stand designs and meetings arranged ahead of the world’s largest, biggest and most influential mobile event. Flights, hotels and  restaurant reservations are being snapped up as I type. Every single PR person I speak […]

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Bad news: Almost everyone at MWC had an iPhone!

[Note: This post was originally published as the main editorial in the Mobile Industry Review newsletter. Would you like to receive it in your inbox now-and-again? It's free to subscribe.] Bad news. Or, is it good news? Let me know what you think… I arrived into Barcelona as the city bathed in glorious, glorious sunshine. […]

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Top Tips for staying connected at Mobile World Congress 2012

With MWC just about a week away, it’s time now to get your personal communications plan sorted. I asked Christian Gunning, Director of Corporate Communications at Boingo Wireless for his suggestions. Over to you Christian: – – – – – Attending Mobile World Congress is a bit like weathering the perfect storm for wireless power users. […]

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