First, let me say kudos to the Telefonica Digital team behind TU Me. Second, let me say: Yah-boo-sucks to the rest of the mobile operator community that’s been standing still, watching paint dry for the last few years doing absolutely nothing to innovate anything more exciting than a slightly modified price plan. TU Me is [...]
O2′s On & On price plans signal the arrival of a commodity world
If you wanted any confirmation that the mobile industry is commoditising fast, have a read of this release from UK giant, O2. After £26 a month, voice and calling minutes are unmetered and you get a gig of data included. An extra fiver gets you 2 gig. (Plus the usual exclusions like 0870 numbers.) You [...]
Update: I’ve cancelled both my O2 accounts
If you’ve been following my dilemma over my mobile phone accounts, you’ll know that last night I was giving substantial thought to whether to deactivate/continue/upgrade the various accounts I have with a number of UK operators. I was on the O2 website today and a “Can I help?” pop-up box appeared. I decided to give [...]

O2: I’d like to lease a ‘new iPad’ — can you help me out?
I don’t want to get another iPad from Vodafone on the same or similar long term deal I’ve got with my iPad 2. I’m happy with it and the service. The deal was simple: £26/month for 24 months. I knew it would come back and annoy the hell out of me last year when I [...]

Ronan Dunne, O2′s CEO hosted an #o2tweetup this evening: I was there, it was brilliant!
I was delighted to have had the opportunity to attend O2′s Tweetup with their CEO this evening in London. The company’s top man in the UK, Ronan Dunne, hosted proceedings which took place at The Punchbowl Pub in Mayfair. Ostensibly we were all there to discuss our expectations for how the operator uses the medium [...]
Have you see what o2′s been doing with their #o2Cupid campaign?
Kudos to the team at o2 who’re having a bit of fun and spreading the lurrve this Valentine’s Day through a series of personalised video messages from ‘Cupid’. There’s a hot Cupid (look out, ladies) and there’s a panto-dame-style Cupid — have a watch of his introduction and explanation: It looks like the Cupid service [...]
Hello to all the o2 employees working from home in today’s flexible working pilot
A quarter of o2′s 12,000 employees are working from home today. The company has shut the doors at their Slough HQ for this day only, in support of what they’re terming as the country’s biggest ever flexible working pilot. It certainly sounds like it to me. The point of the exercise is to test the [...]
Watch how this one plays out: o2 sending mobile numbers to every website you visit
There’s a mini firestorm brewing this morning around o2 UK. Earlier this morning, Matt Brian over at The Next Web broke the story about a ridiculously shocking privacy breach by o2. Here’s a bit of Matt’s story: If you reside in the UK and you are one of the millions of subscribers to mobile operator [...]

o2 is eating it’s own dog food with “Joined Up People” enterprise offering
Kudos to o2 Enterprise. The team specialises in helping enterprise organisations embrace flexible working. Instead of simply knocking out a few whitepapers, the company has taken a different path. It’s embraced the flexible working ethos itself! Here’s a quote from their story [PDF]: We’ve been on a journey. We’ve saved millions. We use hundreds fewer desks. We’ve changed [...]
You can only lease 16GB and 32GB iPhone 4S devices from o2
Quite a few people have been asking about my experience leasing an iPhone from o2 the other day (here’s my post about my intent to do so). Alas I didn’t manage to do so. Here’s the overview: I sat down with Ronnie at the o2 store in Richmond-Upon-Thames on Tuesday afternoon. When I arrived into [...]

I’m going to lease an iPhone 4S from o2 this afternoon
Did you hear about o2′s new leasing programme for iPhones? It caught my attention because it’s almost something I’ve been banging on for quite a while. My favourite operator innovation concept is that I just pay a flat fee per month and receive whatever device I want. The idea being that I finally divorce myself [...]

o2′s Workshop concept store is very, very promising
This afternoon I needed to buy a decent tripod for the video camera. I left the old-old tripod in some hotel, somewhere on the planet — deliberately, as it was getting too clunky and too annoying. I bought a new one but negated to recognise that it didn’t work very well for stand-up interviewing. It [...]
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