Posts Tagged ‘phone’

The new way to purchase a consumer phone: Google.com/phone

Tuesday, January 5th, 2010

Well then, this is another day to remember. It’s the day Google got stuck into mobile merchandising and nailed the mobile operator to the wall.

That’s it: Thank you for coming, mobile operators, thank you for coming. You did your best. But now you’ve been ‘owned’. Well.. not yet. But do look out for the big G.

With the Nexus One, Google has ushered in an entirely new way of buying a consumer handset: From their website in 6 clicks.

Shit!

Is it that simple? Yes.

You visit Google.com/phone and select your financing option. You either buy your phone outright, or you get it financed by a bankmobile operator that also supplies your voice and data connection.

If you’d like a Nexus One — Google’s newest device — they’re shipping right now. You buy it from Google. Not from your operator.

Your operator is an also-ran. The operator has been relegated to bit-part status in the new Google process. It’s like choosing whether you want to pay with MasterCard or Visa. It doesn’t make much difference. Indeed you can never remember if your Capital One is Visa or MasterCard… pull it out your wallet — oh, it’s Visa — right then, Visa it is.

It won’t be long until I’ll just pay Google. I mean, what is the sodding point messing around choosing operators when Google just sorts it out.

Yes, we’ve had decades and billions of marketing dollars spent making sure we ‘care’ what operator we select. But, again — like any commodity, the reality is there isn’t much difference between operators. Who do you buy your electricity from? In the UK, the market has been opened to competition so instead of one supplier for an area, you can actually choose to pay a whole array of different suppliers. Most people stick with what’s easiest.

When it comes to google.com/phone, that’s what a lot of consumers will do.

I think it’ll be a little while before consumers — the normobs, the Great Unwashed — descend on and begin relying upon Google.com/phone for their telecommunications needs.

You can see it happening though.

You can see the strategy.

If you, as an operator, are not on the Google.com/phone page, then you’ve got a problem. 100% of people buying through this mechanism will never, ever choose you.

And Vodafone’s done the European deal, it seems.

Soon you’ll be able to buy all manner of handsets through Google.com/phone. All through a nice slick 6-step interface and powered by your Google Checkout account.

There are pitfalls of course. Your average mobile operator is — by now — pretty good at dealing with fulfilment. If I phone 3 at 11am on Monday and arrange for a new handset, provided it’s in stock, it’ll be at my door by 9am on Tuesday. Operators also have the rest of the fulfilment stream managed reasonably well. How will Google handle returns? Can I phone Google and complain about lack of T-Mobile signal? Where does my relationship lie with the transaction?

The overriding issue with Google is that they don’t give a stuff about the mobile operator. The mobile operators are standing in Google’s way. Google’s focus is — as commented via the Gizmodo coverage of the live event today — mobile advertising revenue. They are making a small margin on unit sales, but, “making sure people get access to Google services and get online is their #1 priority.”

To put this in perspective, here’s another quote from today’s event:

People search the web 30x more on an Android phone than they do on a feature phone.

The concept is not surprising. A shitfeature phone is rubbish for searching online. Oh the browser can handle displaying Google, but when it comes to anything else — and in particular, browsing search results featuring Google Ads — the devices are useless.

The fact Google report 30x more searches is quite surprising. Yet I can believe that figure. And goodness me when you start counting the billions of dollars of mobile ad revenue to be had over the next 5-10 years, yeah… Google definitely needed to wade into the existing marketplace more or less hampered by the operators.

Putting Google as the search engine of choice on the operator portal has been useful, no doubt. But I can certainly understand this strategy. If anything it points to the commercial imperative Google feels as they analyse the growth and potential of the mobile world.

Fascinating times.

If you’d like to read Google’s viewpoint, the team over at the Official Google Blog have prepared an overview of today’s announcement. It really does make interesting reading, especially when you read between the lines. Here it is: Our new approach to buying a mobile phone.

The Nexus One won’t tempt me away from the iPhone

Tuesday, December 15th, 2009

It’s Jonathan Mulholland here once again!

Like most mobile geeks, I’m really enjoying all the Google Nexus One news; it’s starting to sound like a very nice device, and it’s obviously a very interesting move by Google. Seeing their vision of what a modern mobile device should be — and how far Google feel they can push their services into our pockets will be fascinating to see.

I’ve already pretty much decided that I’m going to give the Nexus One / HTC Passion — or whatever it ends up being called — a miss though. Not because I’m a total Apple fanboy, or because I’m one of those crazies worried about giving Google too much access to my data – I’m a very heavy user of all of Google’s services, and have been ever since I opened my first Gmail account back in 2005.

Why the reluctance then?  Android has many positives – mobile Gmail is great, Google Maps on Android is better than on iPhone, multitasking rocks and Android’s notification system is just plain brilliant.  But at the end of the day – from my experience (G1, HTC Magic and HTC Hero) – Android is actually a pretty sucky phone.

I think Ewan hit the nail on the head yesterday:

My biggest concern with Google is their apparent inability to bring anything to market that is actually ready for consumers to use. I’m talking, of course, about the perennial ‘beta’ labels that populate their technology. This beta policy makes a ton of sense — and I think the majority of geeks like me are thoroughly delighted to see the company make frequent updates to their services. I wonder, then, how they’re reacting to delivering a physical product that can’t be changed.

To say that the Android phone experience is a bit unpolished (even when tarted up by HTC) would be a massive complement; take the iPhone away from your ear to “press option 3 to speak to an advisor” and the screen lights up ready for use – easy!  Try the same trick with an HTC Hero and the screen will have locked.  Go to press the phones usual screen unlock key and you’ll often have killed the call.   It’s this kind of thoughtfulness that I think Android phones will always lack, mainly because Android devs don’t have a maniacal Steve Jobs standing over them yelling – “not good enough, do it again.”

The iPhone might have limitations — and the App approval process does appear to make some rather perverse decisions — but Apple’s rigid control of the platform undoubtedly makes it slicker.  We had to wait far too long for ‘copy and paste’ to appear, but when it did it was perfect.  Does any other device honestly have this feature implemented as well as the iPhone?

I’m also rather dubious about one of the Nexus One’s really big selling points — availability as a carrier unlocked device.  If this is true I really applaud the move, it could be a watershed moment for the telco industry, but I’m just not sure Google will be able to pull this off.  They don’t have consumer goods distribution experience; I suppose they could rely on HTC’s sales channels, but this would be a really big ask.   Google has previously given away unlocked Android devices to developers only, could they be dong the same with the Nexus One, planning to release the device to the public via one of the carriers (my money would be on T-Mobile)?

Then there is my final nagging doubt; good as the Nexus One may be, in my mind it’s really a second generation future mobile device (1st gen = iPhone, 2nd gen = iPhone 3G/3GS).   I’m sure it will stack up well against the iPhone 3GS, Palm Pre etc, but really we’re still watching Android play catch-up.

I still predict that the really big mobile news of 2010 will be the major update Apple announces to the iPhone platform in June, so for the meantime I’m sticking with Apple.

$100 Samsung Android device rumoured next year

Friday, August 7th, 2009

This whole Android marketplace is getting more and more exciting. Whilst I’ve been telling people to expect sub-$100 Android handsets from the Far Eastern bloc of original equipment manufacturers (e.g. the likes of Haier), news that Samsung might have a $100 Android device to market by next year… that’s potentially big. Very big.

Will this be $100 for the actual device?  Or $100 plus a 2-year contract?  That much is unclear.  But I’ll be sitting hoping that I can soon walk into Walgreens in San Francisco and buy a $89 Samsung Android handset PAYG.  That’ll be very interesting for the market dynamics.

The Reclaim’s configuration is not going to last, however. Casey Ryan, the product manager for the Reclaim at Samsung, said that by next year, touch-screen phones, with full Web browsers running the Android operating system will be available for well under $100.

via What’s Green, Made of Corn and Has Buttons? – Bits Blog – NYTimes.com.

Vodafone abolishes European roaming charges for the summer

Thursday, May 14th, 2009

You read that right.

Fluck me sideways.

From June 1, pay as you go and pay monthly consumer customers can talk, text and send picture messages from over 35 countries across Europe this summer for the same price as at home.

From May 15, calls from the UK to friends and family overseas from as little as 5 pence per minute.

Businesses also benefit from cost savings on roaming.

What a challenge to the industry. I’m really pleased to see this rather sweeping, surprising and exciting move from Vodafone:

So much so, I’m going to post the whole release:

Vodafone UK is abolishing roaming charges this summer and bringing in great value prices for international calls, making it easier for customers to phone home while abroad and make calls abroad from the UK. There are cost savings for business customers too.

From 1 June to the end of August, Vodafone Pay as you Go and Pay Monthly customers will be able to call, text and send picture messages to friends and family back home from over 35 countries knowing that it will cost exactly the same as if they were in the UK. For example, a customer on a plan with 600 minutes and unlimited texts who opts in to Vodafone Passport would use these minutes and texts when they are on holiday with no extra charges.

Existing Vodafone Passport customers automatically benefit from the three month promotion. From May 15, customers who don’t currently use Vodafone Passport can sign up for free by texting the word ‘Passport’ to 97888 if they pay monthly or to 2345 if they use Pay as you go , or they can visit vodafone.co.uk/roaming.

In addition, from May 15, Vodafone Pay as you go customers on the Simply tariff, will find that calls they make from the UK to friends and family overseas will be even better value. International calls will cost from as little as 5p per minute to both landlines and mobiles. Customers can opt in to the new Vodafone International call plan by calling 36888 or texting the word ‘international’ to 2345 from their handset, visiting vodafone.co.uk/international or speaking to an adviser in one of Vodafone’s 400 stores.

“These are two great value offers for our customers this summer. With our Vodafone Passport promotion you can sit on the beach with your phone switched on knowing you can take and make a call just as you would if you were in your back garden,” says Ian Shepherd consumer director for Vodafone UK. “Vodafone International is good news for the millions of UK pay as you go customers as they can now make calls to family and friends around the world from just 5p.”

Reducing the cost of roaming for businesses

Vodafone UK business customers on Anytime or Your Plan price plans will also benefit from the same three month Vodafone Passport promotion from June 1. Customers on these plans and already on Vodafone Passport will automatically qualify for the promotion. Non Vodafone Passport customers can opt in by calling their account manager or visiting www.vodafone.co.uk/businessroaming for further information.

And the countries included?

Countries included in the Vodafone Passport summer promotion: Albania, Andorra, Austria, Belgium, Bosnia, Bulgaria, Canary Islands, Channel Islands, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Faroes, Finland, France, Germany, Gibraltar, Greece, Hungary, Iceland, Isle of Man, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Madeira, Malta, Monaco, Norway, Poland, Portugal, Republic of Ireland, Romania, San Marino, Slovakia, Slovenia, Spain, Sweden, Switzerland, The Netherlands, Vatican City, New Zealand, Australia.

More thoughts and analysis later!

Originally published on Ewan.net and automatically republished here on Mobile Industry Review. View the original post.

Verizon Palo Alto Store: ‘Yeah you don’t want the Blackberry Storm, it’s buggy’

Thursday, April 16th, 2009

If you were reading my Twitter feed earlier this afternoon, you’d have caught my update from outside the Verizon Wireless Store in Palo Alto.

Here’s a pic:

I was Palo Alto for a few meetings, one with a mobile titan (ID not public alas). The chap was running 30 minutes late (”Don’t worry, I’ll hit up* the Apple store”, I told him). I’d arrived in by the rather efficient ‘CalTrain’ early anyway so I strolled up University Avenue toward the Apple store.

I was having a look in the shop windows during the stroll and realised I was passing the Verizon Wireless store.

“Screw it,” I thought, “I’ve got some time, let’s go and have a look at Mr CDMA’s offerings.”

I arrived into the store and was immediately greeted by a lady with a clipboard. This is the way things work in America. At least, it’s been my experience with Sprint as well as Verizon.

(Conversations paraphrased from memory)

“How may I help you today?” the nice spritely shiny lady asked, clipboard and pen poised.

“Er I’m British,” I said. Best to get that off my chest.

She did a slow knowing nod.

British = Useless to Verizon. They either want to spend a good 20 minutes selling you a two-year credit agreement (and a handset) or get you out of the shop as quickly as possible with a prepay deal.

But if you’re foreign it’s a no-go. They don’t want your business. You need a US social security number to get started with them. This is fair enough — there are 303 million folk in the country, enough to be getting on with.

Even if you offer to prepay a 2-year contract in advance (e.g. $200 for a Storm on $80 a month is $2120. Offer them $3,000 up front and they’ll decline. Their system, I’m told, doesn’t ‘work that way’).

Anyway. I explained I was British and the lady put down her pen and let me pass.

Normally she’d have been ticking various boxes relating to what I was looking for. Then she’ll hand the resulting form to a sales chappy who, suitably briefed, will help me out.

I took a stroll about the place. I admired a few handsets. I glanced once or twice at the Storm, their handset du jour. Well, actually, their handset du year.

I had a look at the LG Versa.

“Can I help you, sir?”

I turned and found a helpful looking sales chap on my elbow.

“Er,” I said with continued embarrassment, “I’m sorry, I’m British, so… er…”

“Oh,” the chap said, eyes widening.

“Yeah,” I said, nodding, “It’s prepay or nothing, I know.”

I hung my head slightly as the chap nodded with me in sympathy.

With a tough of benevolence, he said I should ask him if I needed any help.

I thanked him.

“Alas, I’m a pariah,” I mumbled to myself, gazing over at the Samsung Omnia on the shelf. Windows Mobile, I know, but it thought it’d be worth a look. I went back to the Storm.

$199 on a 2-year contract.

I started selling it to myself.

“You have a duty to, you know, play about with these things,” I reasoned, calculating whether I really wanted to spunk something like $2,000 on ‘playing about’.

I only found out later that you could get a Blackberry Storm for $449 up-front on a month-to-month agreement. That, provided Verizon would have done a deal with an alien like me, would have bee interesting. I’d still have had quite a problem swallowing $449 unless I was aiming to use it as a primary device.

My key issue is that I’ve never actually used a Verizon handset for more than a day or so — and they’ve been rubbish prepay handsets. I’ve never really tried out the Verizon data network, for example. So I was warm.

But luckily for my bank balance, nobody tried to sell me a month-to-month Storm.

In fact, they’re not selling the Storm in Palo Alto. Although it’s on display, it’s not for sale. The sales team will do their best to avoid selling you one.

Is that a sweeping statement? Yes. Of course Verizon are selling Storms — by the bucketload by all accounts. Just not to me. And definitely not to the customer who came in after me.

I was pondering the possibility of a Windows Mobile handset when I heard a chap come into the shop. I glanced round as he approached me and the salesman who’d (sensibly?) given up on me.

“Hi,” he said, “I’m after a G-3 phone, the Blackberry Storm?”

“Right,” said the salesperson, “Well…”

“This is it here, is it?” the buyer said. He’d walked straight to it and was ready for the sale. He’d clearly seen it on television or been recommended it. The fact he got the ‘G-3′ (”3G”) bit wrong indicated an element of normob (”normal mobile user”) in his makeup. He knew what he wanted. He knew 3G, however you said it, was the way ahead. He was fondling the device and wanted to buy one.

“Er, you don’t want the Blackberry Storm,” said the salesman to the surprise of the buyer, “It’s buggy,” he continued.

“Buggy? Ah yeah..” said the buyer. He’d heard of that too and asked, “When will they bring out a software upgrade?”.

“Errrrr,” said the salesman, “Is it a touchscreen phone you’re looking for?” he said, beckoning the buyer to the other side of the store.

I missed a bit of their conversation — but I could make out the fact the salesman was trying to sell him some type of LG touchscreen.

The buyer did some quick evaluation before walking back to the Storm.

“Nah, tell me about the Storm?”

“It’s buggy, you don’t want that,” the salesman said.

“Right, but it works?” said the buyer. He clearly *just* wanted one. He was giving all the I-don’t-mind hints.

At that point I left the store.

I couldn’t handle it.

I was having a lot of trouble keeping my mouth shut and not slapping the salesman with a handy wet fish a few times.

As I left, the buyer was fondling the Storm clearly in I WILL BUY THIS PHONE mode. I think the salesman had relented at this point as I just caught, “Well, the touchscreen clicks when you press on it, the iPhone doesn’t have that,” as I walked out the door.

Well I never.

Palo Alto, spiritual home to Silicon Valley (and actual home to, amongst others, HP’s worldwide headquarters). By all means discourage the good normob people of Shitsville, Middle America, to avoid getting the Storm (they’ll only return it when they can’t figure out the keyboard). But in Palo Alto? When the chap strides in demanding a Storm? Give him one. Be pleased he’s aiming to swap from T-Mobile (he was) to Verizon instead of T-Mobile or, worse… the iPhone collective that is AT&T.

An interesting experience.

In the interests of fairness I am going to see if I can swim the myriad Verizon Wireless PR channels and get a hold of a Blackberry Storm to use for a month or so. I’ll keep you updated.

Meanwhile I encourage you to pop into your nearest Verizon store and ask for a Storm and report back your experiences. My experience today must surely have been an exception.

* “Hit up” — a fancy wanna-be-cool American way of saying “visit/talk to/connect with”.

Originally published on Ewan.net and automatically republished here on Mobile Industry Review. View the original post.

Top 10 tell tale signs your phone is on the way out

Friday, January 23rd, 2009

1. Calls get dropped so much that you’ve taken to using two polystyrene cups and a length of string

2. The megapixel on the camera is so low the very first pin hole camera takes a better shot

3. One of the music formats accepted by the phone is vinyl

4. The phone is so old you have to call the operator to be put through

5. Its dated screen isn’t in monochrome, it’s actually in black and white

6. The mobile’s memory is so tiny, its size is measure in bytes and not megabytes

7. Battery life is so bad on the phone after a full charge it only lasts for one task, receiving a single text message

8. The Y2K bug is still a major threat to the mobile

9. It’s so old there’s a dial on the handset

10. The phone’s address book has only room for one number, and it’s your own

Our first look at the Sonim XP3 waterproof phone

Wednesday, December 17th, 2008

We’re big fans of the Sonim series of toughened handsets. The last one I had, the XP1, I took up a mountain overlooking Lake Tahoe and, in the middle of the snow, proceeded to stamp repeatedly on it with my ski boots.

All around, bemused skiers hoping off the ski lift nearby watched, wondering what the hell I was doing.

I was testing the XP1. ;-)

After stamping away for a good few minutes, I then picked it up and promptly called my mother back in the UK.

No problem. Clear, excellent call quality. I hadn’t damaged the device one jot.

So when the new XP3 arrived — the first waterproof (to 1 metre) handset I’ve ever come across — I was delighted to take delivery and check it out with MIR contributor Ed Hodges.

In this video today, we open up the box and have a play.

Tomorrow, see what happens when we actually put the XP3 in a load of water and try and call it.


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