AdMob’s metrics report is out today and there’s some interesting stats to ponder. The first point to consider: In February 2010, smartphones accounted for 48 percent of AdMob’s worldwide traffic, up from 35 percent in February 2009. More and more people are upgrading their shitphones to Smartphones. This can only be good news for the [...]
Tag Archives | Research
Frost & Sullivan have released a report for anyone who wants a bit of collateral to support their ‘mobile applications will be big’ argument. Interestingly though, Frost’s exhaustive research indicate that downloads from all app stores will reach 6.67 billion in 2014. Not 7 billion. Not 6 billion. 6.67 billion precisely. If it was me [...]
Vojtech, Mr Czech Republic, now based in London, is on the hunt for some Symbian statistics, ideally by geography. I’ve always been a fan of the Symbian operating system, despite whacking it with a large stick at every opportune point (tough love, I’d like them to succeed) — and it’s for this reason that I’m [...]
2014 is sufficiently far enough away for your average analyst to avoid being held to account. That said, I think the figure of 20 billion application downloads per year, per planet, should be pretty accurate. So Apple have done 1.5 billion in about a year, with, what… 40-odd million devices out there (including iPod Touch). [...]
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Thanks to a tweet that piqued my interest the other day, I can tell you that LG Mobile is doing research and they’d like your opinion, particularly in the run up to the festive period that is fast approaching. They’d like to know what is important to you. And I think that’s a good thing [...]
I’ve been meaning to do a post about this news released by Ofcom a few weeks ago. Here are the highlights: By the end of 2007, there were almost 74 million mobile connections serving a population of 60 million in the UK. This was an increase of 3.7 million connections since the end of 2006. [...]
I had this question sent in by a reader who’d like to remain anonymous: Do any of the MIR readers have any research about the cost to operators of top up vouchers – or can they point me in the direction of relevant research? Any ideas?
I just got this bit of news in from UK operator, 3. They’ve got one of the best priced business services in the marketplace (have a look here). Independent analyst, Pure Pricing, has verified this. They’ve done a bit of research to find out just how mobile mad we are. Have a read… New survey [...]
That’s one of the opened-ended questions posed by Kerrianne Gauld, Biz Dev at Smith & Williamson Corporate Finance on MoMoLondon this afternoon. Have a read: Hi I’m doing some research on the mobile advertising sector and wondered if anyone had any views on the sustainability of the sector. If the projected ad spend by 2013 [...]
The BBC have been promoting a show called “Britain from Above” in which which they take telemetry from various trackable sources and generate fancy maps of our activities and, presumably, add a thick layer of social commentary. In the promo video linked below they show a few examples of air, land and sea movements but [...]
Vijay, on behalf of mobile ad networking geniuses, AdMob, whacked me over these summary points from their February metrics report. The AdMob metrics reports are most definitely becoming essential reading for anyone wanting to track real mobile usage. It’s all very well reading those annual and semi annual research reports, but I want to know [...]