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Ofir Zemer of Pontis demonstrates Contextual Marketing at Amdocs InTouch

Ofir Zemer of Pontis demonstrates Contextual Marketing at Amdocs InTouch

Here at Amdocs InTouch Ofir Zemer, VP Product at Pontis shows us how Contextual Marketing can do for Operators to help Customer Management. Contextual Marketing takes into account the “context” of the subscriber in Real Time. More from Ofir:

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Converting Britain’s pensioners to ShoZu, one group at a time

I’m sat in Cafe Rouge in one of the Home Counties. I won’t identify the specific one or the rather nice town in which I’m currently located, because I plan a few sweeping generalist comments and I don’t want hate mail from the local council’s online PR department (as happened recently with an unnamed English [...]

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Weird Text Time

Just got this one in this evening: – – – – – Fine girl friend – – – – – Ooohkay then…

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Embargoed until 9pm Pacific Time

These embargoes that you are expected to respect are sometimes annoying. PRs will send you through stuff — and now and again, it’ll be pretty good. Like the story I’ve been sent regarding MySpace. The trouble is, as a ‘blogger’, I want to write about it now. Right now. I’m happy to schedule posts. In [...]

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