Posts Tagged ‘wants’

£175k for any UK mobile startup that wants it?

Tuesday, December 9th, 2008

If only that headline was half accurate.

Mike Butcher over at TechCrunch UK has written a good overview of a £1bn investment in the tech sector announced by the UK Government at the weekend.

NESTA is the UK’s National Endowment for Science, Technology and the Arts. And it will, reports Mike, “oversee a £1bn emergency venture capital fund aimed at pre-revenue technology start-up firms.”

On paper that sounds brilliant.

One billion quid. What a way to kick-start the economy! Give any startup that half-deserves it, 175 grand. That keeps folk paid through the downturn. That enables folk to quit their jobs in shite sectors of the economy and experiment in the new tech sectors. It keeps the money flow working — as every one of those startups needs some sort of office, some kind of office stationery, some kind of broadband service, an array of computer equipment and so on.

1 billion quid is 1,000,000,000 pounds.

So here’s how I’d do it.

You need an agency that knows what it’s doing. With good people on board to manage and distribute the funds. Those good people cost money and so do the various support people and so on.

So call that 30 million quid over 3 years. That’s your very generous overhead.

Working on the basis that we give every successful company 175k (an arbitrary sum mentioned by Mike in his piece — you can do a lot with 175k), the fund can deliver 5,542 newly funded companies.

Shocking.

OR. You could do it another way.

500 million you disperse immediately, right? That gives 175k to 2,857 companies working in the tech space. Wow.

But you’ve only spent 530 million so far.

You wait 6-12 months. Then you look at the companies that are being successful.

You then blow another 250 million on funding 500 companies with £500k each.

Wait a bit longer.

You then blow the final 220 million on funding 220 companies with £1m each.

Come on!

It’d be like turning the UK tech industry into a glorified Y-Combinator.

But you and I know it’d never actually happen.

It’s far too entrepreneurial, far too ‘big’, far too ‘real’, far too ’sensible’ for the United Kingdom.

Mike is hoping that, should this fund go-ahead, it should, “Avoid, at all costs, allocating this cash to regional funds administered by pen-pushing civil servants, the woeful Business Links and local authorities.”

Yup. They’re more or less all bollocks. I’ve been right there on the coalface many-a-time when I’ve been looking for finance and assistance and I can comprehensively say they’re more or less useless.

I suspect that the NESTA announcement is simply that.

An announcement. No substance.

I’d be delighted if something came of it. But, again, as Mike pointed out, the ‘announcement’ was made in the Sunday Papers. Which is where policies are floated here in the UK. They’re floated. We all nod thinking ‘what a good idea’ (or ‘what tosh’, depending on the subject) and we go about our day a little happier.

And then 6 months pass. And some bright spark around the table at some event will say, ‘Yes, but what about that billion quid that ‘they’ were going to invest?’

And no one can quite remember what happened or who ‘they’ were.

And we move on.

So, taking a billion quid and sticking it into the UK tech sector would be a phenomenal, phenomenal investment in the country’s future. The attention, the excitement, the additional funds that would be drawn to the UK as a result — well that’s all far too exciting to consider closely.

We move on.

NEXT.

Hands up who wants an SQL Server screensaver?

Sunday, December 7th, 2008

I was surprised to find this, as I was browsing a site the other day. I was looking for some help on PHP and came across this ad for SQL Server 2008.

“Hardness the power of the data explosion!” reads the ad. Followed by a prompt to text ‘SQL’ to 88882 for a free mobile screensaver.

Standard rates apply, it says.

Pretty neat as I was browsing on a US-centric site. So the ad-engine had, I assume, geolocated me and severed me a UK ad. 88882 looks like a UK shortcode.

I wonder how many people have got their handset out whilst browsing to do this. I’d genuinely be interested in the stats. I also wonder how Microsoft have deployed this campaign. What happens? Do I get a download link back? From what site?

Let’s find out.

I’ve just sent SQL to that shortcode.

Ah hah.

Screenshot0001

I clicked the SQL08.mobi link…

Screenshot0002

I am now the proud owner of an SQL screensaver:

Screenshot0003

Tah dah.

A well executed mobile advertising delivery system. If it was me running it, I’d have sent the user to a mobile web site at sql08.mobi — with a bit of info about the software and the like, but with a big fat ‘download your screensaver here’ link as well.

Who wants a Kogan Agora Android handset for £173?

Thursday, December 4th, 2008

I just got an email with the Kogan Agora URL from our Technical Contributor, Dan Lane, with a single word:

“WANT”

Agreed, Dan. Agreed. Let’s get one and see what it’s like!

Do they do international delivery? I’ll need to see…

LG Mobile wants YOUR opinion

Friday, November 14th, 2008

Thanks to a tweet that piqued my interest the other day, I can tell you that LG Mobile is doing research and they’d like your opinion, particularly in the run up to the festive period that is fast approaching.

They’d like to know what is important to you.

And I think that’s a good thing because LG’s handsets are simply brilliant…

But you can do NOTHING with them. Nothing other than what the technical chaps in Korea decide you want. So you can have a calendar. And a whizzy camera. And even an email client.

But if you’d like to be able to use Twitter on your LG? No. Use the browser. If you’d like to have a Facebook client? No. Use the browser. If you’d like to try out Last.fm and stream music to your handset. NO. If you’d like to automatically upload images to other services not defined by LG? NO. If you’d like to send your videos to Vimeo rather than Youtube? NO. You’re out of luck.

This is the serious problem with LG. Gorgeous handsets. Completely vacuous when it comes to their expandable application abilities. The age when a mobile manufacturer decides exactly what your handset can do — application wise — is OVER. At least, it should be. Unless you’re in the market for a £5 mobile.

LG haven’t got that message yet.

There are rumours that they might launch a developer channel, a mobile marketplace a la iTunes App Store. They’re still rumours.

We live in hope. Any attempt at ‘out-reach’ is good news.

Anyway if you’d like to help LG out, they’ve got a survey waiting for you right here. I just took it and completed it in about 60 seconds. Interestingly, the questions aren’t necessarily about your camera megapixel demands…

Take the survey!


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