Posts Tagged ‘wap’

The MIR Marketplace has £75k for you this week

Monday, January 12th, 2009

I hope we’ve got £75k for you. Or a similar amount. I’d like to see if I can make you some money. Read on and I’ll explain.

I thoroughly enjoy producing Mobile Industry Review. It’s generally a pleasurable experience, although, inevitably some tasks get a bit annoying now and again.

One task that doesn’t ever get boring is connecting a buyer to a seller.

Here’s a case in point.

Last Tuesday I posted a note about a chap I knew who had a WAP & SMS development requirement. He’d emailed me asking if I had any recommendations. I’ve usually got a few off the top of my head — but I asked the chap if I could post a note about it and see who’s reading. If anyone responded, I arranged to forward the details to him.

Here’s the note I posted:

Hi Ewan,

I am looking for a programmer / developer to do some SMS and WAP based applications and games tied into TV properties that want monetizing. Any ideas where i can advertise or know any one free and based in UK.

Thanks

I won’t go into specifics on results for this because, as far as I know, discussions are still taking place. Suffice to say I was able to connect him with interested parties within hours.

Now that’s great. Great for him, great for the developers who emailed in. There’s a possibility of business.

Another case in point.

Two weeks ago — at the turn of the year, I had another email from a lady this time. She was after a particular supplier of equipment and mobile related services. Alas she didn’t want anything published on the site. So I racked my brains, fired off a few emails and woosh, a deal was struck. It looks to be about £75,000 worth of business over this coming year. Fantastic.

A final case in point. Last year, I think we connected about £1.2m quid’s worth of ‘venture’ investment. That is, me pointing firms looking for money in the direction of venture capitalists or angel investors.

If we lived in an era of ‘perfect information’ — as the economists put it — where everyone knows everything about everything, then we’d all be fine.

But we don’t. Even Google isn’t that good when you’re looking for something specialist. And time after time I get emails from people looking to buy products and services. And, alas, my range is limited. Limited because, I’m willing to bet, that whilst I do KNOW a lot of people, I probably don’t know you, dear reader. Not when the internet is so big and when our audience is pretty far reaching.

Business is inevitably difficult at the moment. Budgets are being pulled, speculative projects are being shelved — and ‘no one ever got fired for buying IBM’. That famous and rather depressing phrase is reigning supreme at the moment. Hardly anyone is taking chances. Given the choice, folk would rather not spend any money. Especially if they are an employee, worried about their job prospects.

Business still continues though. People still need their hair cut. We still need to eat. And people still need to buy mobile services and products — though, perhaps with a little more due diligence and, frankly, with a little bit more information to hand.

Which is where, I hope, the Mobile Industry Review Marketplace comes in.

It’s a hair-brained half-plausible concept that I am not sure if it will work. To work, it relies entirely 100% on you. I can see it working with your assistance. But I can also see it not even getting off the ground.

Here’s the concept:

1. Email me and tell me what you’re looking to buy. Give as much (or as little detail) as you wish. Identify your company or don’t. It’s your choice.

2. Email me and tell me what you’re looking to sell. Your services, products and the like. Likewise, identify you company, or don’t.

3. If you’re in the unlikely position of having money to invest in the mobile arena, drop me a note. Similarly if you’re looking for money, email me with brief details and we’ll get the notes up.

Keep both emails to 3 sentences in length. Include a web address if you wish.

I’ll publish both in a daily marketplace post. Daily might be pushing it if nobody bothers with this, mind you. Maybe weekly to begin with. I’ll also knock up a Craigslist random email address thing. So that readers can contact you directly – without revealing your actual email address.

The fee? None. No fee. Your attention is good enough for me. Although if you do strike a shocking deal, consider buying some advertising to help us keep the lights on here.

It’s a bit of processing work on our end but I reckon the value could be really, really useful for a lot of people.

Shall we try it? I’d like to see if we can help.

The email address to use: ewan@mobileindustryreview.com

And, if you can, put a subject like: “Marketplace: Sell’ or ‘Marketplace: Buy’ to indicate what you’re after.

Ubik – Free Mobile Site Creation

Friday, August 22nd, 2008

I was browsing the World Wide Web, when I came across Ubik; a free mobile site creator. Ubik offers free site hosting, and sub-domains!

I thought I would investigate the service, as a keen web-builder myself; I’m always intrigued to see what there is to offer, and today I have been pleasantly surprised.

In all it took me no more than forty-five minutes to come up with a basic four page website, with a couple of images, and a some text here and there. I was even able to include a PayPal donate button the bottom of my Home page.

The website itself was published in little less than five minutes and registration was simple and easy. The best bit of course, is not only the fact it’s free, but seeing the end result.

Don’t expect anything magical, you are only offered a choice from a set number of templates, but that doesn’t stop your site looking rather cool. You can upload images, and even create online Galleries with your own photos. I even uploaded a picture I’ve taken on my own digital camera (which was somewhere in the region of 4MB), and Ubik automatically resized, and compressed it, so that it was suitable for mobile browsing.

The online site creator is simple to use, and comes with a variety of features for you to include. Paypal buttons, search bars, images, text, and menus.

Obviously, the sub-domain, isn’t the best in the world, but if you’re just starting out, or looking for inspiration with what to do for your own mobile site, I think this is perfect.

I’m also pretty sure if you put more time into building the site, and played around with the features more, you could probably get something a lot better looking than my forty-five minute creation.

Check out more pictures of my site “here” or point your mobile towards http://thesamantha.ubik.net

An end of CSD WAP for the UK

Friday, June 13th, 2008

Ricky is taking a break from watching Blyk to bring us the following:


I picked up this article from The Register. On the 9th of July T-Mobile UK will stop CSD WAP connections and all customers will have to use an alternative such as GPRS, 3G and HSDPA!

Is there still anyone in the UK that still uses CSD WAP?

I remember about 6 years ago when some of the UK operators were offering unlimited CSD and I was one of those who used it loads as I had no internet at home! Looking back now we had the amazing speed of 9.6Kb/sec! I am sure that all of the SMS Text News contributors could not manage with this rubbish speed! However imagine how small Ewan’s last bill would have been from Vodafone if they only offered this speed, no qik, no shouzu, nothing!

One thing I hope that does not happen is that WAP sites continue to offer just plain simple text version. The most obvious example that I use daily is train times something in my opinion does not needs loads of pictures, the information should be kept as plain text so it downloads very quickly with our ever increased data speed being offered!

I have a feeling that the majority of SMS Text News readers will not be using CSD WAP, however if you are and you are a T-mobile plan which includes some WAP minutes, head over to their website to see if you are affected. It seems that older plans are the only ones that are affected. One very interesting point is that they are converting any wap minutes offered with these plans into voice minutes! Not data, which to me is slightly odd, you would have that would have given a couple of hundred MB instead!?

One thing to mention over the GPRS, Edge and 3G is that T-Mobile offers a cap rate of £1 per a day internet access for personal use and not using your phone as a modem which is much better value then £2.50/month for 30 minutes of WAP usage some customers are currently paying!

Finally if you are still using CSD WAP, I urge you to try GPRS (if your handset is capable) I think you are in for a shock in comparison to speed but also the cost, oh and welcome to 2008! J

Has your company got a WAP intranet?

Monday, June 9th, 2008

reporting that UK aggregator and mobile services firm, WIN plc, is now offering WAP (or mobile web) intranets for companies.

I think it’s a wicked idea. The key issue is how security works to protect private company information being accessed by non-employees.

WIN Plc is enabling UK enterprises and brands to set up intranet and extranet style WAP sites.
It’s launched a fully managed WAP portal that lets users to view information about their community and interact with colleagues via news feeds, SMS, MMS and Video messages (live or pre-recorded).

Don’t worry, there will be a WIN plc representative at tomorrow night’s Unlimited Drinks in the form of Mike Taylor, the company’s Head of Media & Entertainment Services. I’ll button-hole him for answers!

Tesco peppers WAP portal with ads

Friday, April 11th, 2008

Apparently, what Tesco Mobile users really, really want is more advertising. After a trial earlier this year that saw advertising put up on the MVNO’s WAP site, Tesco reckons its users are now receptive to viewing advertising when they browse.

According to 4th Screen Advertising, which supplies Tesco’s ads, ads on the site, including promos for Bee Movie, ITV and Nivea got a click-through rate to campaign mini sites of between three and seven percent. The trial also showed that the average age of a visitor to the WAP portal is 36, with a majority of female users.

4th screen also said that 69 percent of users would click on a relevant ad. 69 percent click-through sounds like an amazingly high figure: I can’t remember the last time I clicked on web advert. Are mobile users more susceptible to ads than their internet counterparts, or has the novelty just not worn off yet?


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