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Channel4, Minick & the Big Brother text vote scandal

Link: The Sun Online – Big Brother: BB faces �3m refund bill.
Well spotted by Alex — this one has been brewing for a few days — but you have to get serious when The Sun gets hold of it and starts USING capital LETTERS together with BOLD.

They’re outraged — so are some of Channel4’s Big Brother audience. Here’s why:

So, you voted a ton of people out of Big Brother because you didn’t like them, right? You sent loads and loads of premium 50p (+ your standard network rate) vote messages to kick those you didn’t like out!

Wooo! You were successful! You and a few other people got [insert name here] voted out.

All is good. Your transaction is complete.

However, in what I can only imagine to be a bid to increase ratings, Channel4 announced that some of the evicted housemates will be put up to another vote (50p a go, please) to see which one(s) will be returned to the house.

Cue questions being asked. Cue horror from The Sun. Cue regulator panic.

CHANNEL 4 faces a MULTI-MILLION pound bill after watchdogs said angry Big Brother fans could be refunded phone-vote cash.

The premium-rate phone regulator ICSTIS is studying 2,700 complaints over BB plans to allow evicted housemates back on the show.
Furious fans are demanding their money back after voting people out — and Channel 4 could be forced to pay back £3MILLION.

This will be an interesting one to watch, especially for mobile services company Minick sat in the middle.

By Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

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