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Apple iPhone 2.0: UK Customers will need to sign-up their contracts in-store

I just talked with Rebecca at Carphone Warehouse’s PR. She tells me that, in a change to previous strategy, customers will have to sign-up for contracts in-store.

Previously, you just walked out with your iPhone and self-activated over the phone. The in-store activation will make it rather challenging (or annoying) for you to sell your iPhone (or unlock it and use it on another network).

That is, unless you buy it on PAYG…

By Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

7 replies on “Apple iPhone 2.0: UK Customers will need to sign-up their contracts in-store”

Of course. And the process to wipe, re-virginise and jailbreak the i3G will be how many weeks after the launch? I'm guessing 3.

4 tops.

…..although this should stop the touts going and buying 10, then putting them on eBay once they sell out. Wish I'd done that with the iPod Touch. Could have made a fortune.

With certain incompetent sales staff at many shops, I am sure that the purchase of an iPhone will take forever! 😉
Will they be selling the iPhone online? I think I read somewhere that in the US, AT&T will only sell it in stores, not online

I would think you can still buy online from O2 or CW as this would also sign you up to a contract.

I would think you can still buy online from O2 or CW as this would also sign you up to a contract.

Of course. And the process to wipe, re-virginise and jailbreak the i3G will be how many weeks after the launch? I'm guessing 3.

4 tops.

…..although this should stop the touts going and buying 10, then putting them on eBay once they sell out. Wish I'd done that with the iPod Touch. Could have made a fortune.

With certain incompetent sales staff at many shops, I am sure that the purchase of an iPhone will take forever! 😉
Will they be selling the iPhone online? I think I read somewhere that in the US, AT&T will only sell it in stores, not online

I would think you can still buy online from O2 or CW as this would also sign you up to a contract.

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