I picked up the Reevoo.com survey of 31,000 UK mobile phone buyers this morning.
Here’s the best features:
15.3% demonstrates that above all, UK purchasers want a handset that looks good. It’s a fashion item. A measly amount want email — only 1.2%. That’s to be expected though when you talk to normobs. I’m not surprised that only 1.5% rated the web browsing experience of their handset as the best bit.
As for the worst features?
Almost 15% had an issue with battery life. No surprise. Have you seen my charger, anywhere? 10% don’t like the navigation. Again, no surprise. Most mobile interfaces are simply useless.
I liked this summary of the best and worst bits of handsets:
27% rated their N95 camera as the best bit of the phone. 35% reckoned the battery life sucked. I think the N95 battery is reasonably good myself.
Sony K850i users were effusive about the camera/video on their device. Stands to reason. Excellent quality on that handset.
The biggest problem with the LG Viewty? 25% disliked the navigation/keypad. Oh dear.
Anyway, interesting reading. More info at the above link.
Interesting and very helpful figures you got there. Thanks!
Interesting and very helpful figures you got there. Thanks!
Interesting and very helpful figures you got there. Thanks!