As resident BlykWatcher here at Mobile Industry Review, I felt it important to bring you the following update;
Ad-funded MVNO Blyk is rolling out a portal in January to direct its 16-24-year-old audience to relevant content.
The mobile operator, which offers free SMS and voice calls, will launch the On Blyk portal with content from providers such as Heat magazine.
Sean Gregory, UK CEO of Blyk, said the move was a response to demand from its 200,000 subscribers.
“We’re launching to provide a unique web experience to put our members directly in touch with the content they want,” he said.
As one of those 200,000 subscribers this will work only on the basis that the portal is free to browse and explore!I look forward to seeing this being rolled out in January!