I am enjoying o2’s marketing of the iPhone. I signed up for iPhone updates from them last week and I’ve already had two emails. They’re pitching it just right: It’s really interesting to see a mobile operator market in this manner.
The other day they sent over the price plans. Today they’ve sent me a link to some information about the MicroSim and they’ve even got some pictures to show me:
This kind of continual marketing process is definitely working to ensure I upgrade my existing 3G iPhone with o2. Good work o2!