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Could the mobile industry please buy this plug charger design? Today?

Kudos to Royal College of Art graduate Min-Kyu Choi who, reports Anna Bates of iconeye magazine, came up with a plug design that is the same width as a MacBook Air. Have you come across it?

Min-Kyu’s solution is ridiculously elegant. Here it is:

Screen shot 2010-11-01 at 21.24.48.png

And that’s it.

Isn’t it smart?

Simple. Elegant. It’s pure Apple and it’s just 10mm wide. Of course Min-Kyu has got a whole raft of other modifications including a USB charger and multi-plug support.

As Min-Kyu explains in this video, the UK’s massive 3-pin design is a real arse when it comes to taking devices (laptops in particular) mobile.

Here’s a video showing the plug in use:

I really would like to see one of these arrive with my next new handset.

There’s more information at http://www.minkyu.co.uk/.

By Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

9 replies on “Could the mobile industry please buy this plug charger design? Today?”

“Simple. Elegant. It’s pure Apple and it’s just 10mm wide.”

Indeed, it looks like something apple would come up with.
What does that say of the rest of the industry, that they are incapable of great design?
On the other hand, if Nokia bought it…

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