I hired a car this weekend from Europcar’s London Heathrow Airport and noticed this special offer at the service desk. They’re offering a MiFi unit for £7 per day and it’s practically unlimited (1GB/day I think I read). You can just pick one up when you are hiring a car.
I think this is a seriously smart addition to the overall car hire service — especially for anyone flying into London. I like the idea of being able to avoid the hassle of deliberately having to visit a mobile shop.
I reckon there’s a good market for MiFi unit hire. I’d like to see more hotels offer this facility.