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Is this why Amazon needs to get into mobile?

As I was setting up my new LG G3 piece of Android joy the other week I inevitably searched for the Amazon app. I was looking for the main Amazon app — the one I use almost daily on the iPhone to order all sorts of things (Most recent purchases: 4x 9V batteries, 1 x Dry wipe noticeboard for the office).

I couldn’t find the app on the Play Store.

I presume there is one.

I’m sure there is one.

I eventually had to do a (ironic?) Google search for “Amazon Android App” and was able — I think — to determine that, yes, there is a ‘standard’ Amazon shopping app for Android.

Here’s what I see when I search for “Amazon” in the Google Play Store:

Screenshot_2014-07-11-02-35-46

What am I missing? Why don’t I see all of Amazon’s apps right there on the ‘first page’ of Google Play results?

By Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

6 replies on “Is this why Amazon needs to get into mobile?”

That’s odd. I just searched for it and it was the 1st one up top. You weren’t missing anything. Blame The Play Store

OK fair point. But Amazon should have been ‘on the ball’ and prepared it for one of the greatest phone of 2014!

While I’ve never had a problem finding Amazon apps on Google Play, nowadays I install Amazon’s Android app store app and install Amazon apps through that.

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