Mobile Marketing Archives - Mobile Industry Review

Guest Post: Next Level Mobile Marketing – Find and Connect to Your Audience with ASO

Our thanks to Dave Bell for sending over this post. Dave is the Co-Founder and CEO of Gummicube, a top mobile marketing company focused...

Would you like to see me effing and blinding about mobile marketing?

Great. I’ve been meaning to post this for quite a while. I did a series of mobile marketing workshops at the Digital Marketing Show...

Google buys AdMob for $750m

The last time I met AdMob CEO Omar Hamoui, I asked him when Google was going to buy them. In fact I think...

AdMob: 10% of UK smartphones are running Android

You know AdMob, the chaps who serve billions of mobile advertisements every month? Well they've been publishing a metrics report every month for quite a...

o2 Top Up Surprises shows 52% response rate

o2 UK has 10 million Pay As You Go customers. In November last year, the company introduced a 'Top Up Surprises' campaign for...

Smaato’s Award Nominees are announced

Is your company in the Smaato Mobile Advertising Award nominees list? I see quite a few I recognise. Here's the full list: 4Square...

“A glass of prosecco on us when you dine”

I got this email flyer through today: It's from The Roebuck pub/restaurant on Chiswick High Road. I went there for lunch a few weeks...

Adfonic’s European mobile ad marketplace

If you work in mobile marketing/advertising, chances are, your eyes are on Adfonic here in Europe. Over to the seriously useful Farney Media for more...

Kudos to the MobileFun.co.uk chaps

Last week I posted a query from reader, Richard, who had a question about a bluetooth headset that would work with his Blackberry *and*...

EasyJet’s free SMS reminder service is excellent mobile marketing

Neil Robertson over at PR agency, IF Communications, is just back from holiday ("vacation") and has some really good news to report from no-frills...

O2 Launches £5m ‘Surprises’ Campaign with Buongiorno

In a bid to retain UK customers in the pre-pay market - something notoriously difficult to do - O2 have launched their 'Surprises' campaign...

How’s your iPhone advertising performing?

Are any MIR readers actively advertising products and services on the iPhone platform? I'm asking because I saw this Tweet from Mark Curtis, top chap...

Jonathan MacDonald is helping Every Single One Of Us

Jonathan MacDonald, often referred to as 'jMac' in many mobile circles, has a new project. In fact it's a movement, more than a...

Hands up who wants an SQL Server screensaver?

I was surprised to find this, as I was browsing a site the other day. I was looking for some help on PHP...

“Apple will only sell 100,000 of their headsets in the first year” Really?

The BlackBerry Movie: Worth a look, but it’s heavy on fiction

Question: When is the only time a traffic jam is good news in the UK?

Tag: Mobile Marketing