Mobile content executives not eating their own sausages

Picture 28

This comment piece on Techdirt flashed across my radar this morning.

Link: Techdirt: What Does It Mean When Most Mobile Content Execs Don’t Use Their Own Services?

What Does It Mean When Most Mobile Content Execs Don’t Use Their Own Services?

It’s a commentary relating to a recent survey that apparently found a huge proportion of mobile content compay executives don’t actually use their own services.

Now, you obviously get some people working in companies who don’t ‘use’ the products and services they produce. For example, a chap who makes prosthetic limbs probably doesn’t have much call to use his own products. However if you’re the Chief Exec — or anywhere near any position of responsibility — of something like Yahoo! Mobile, I expect to see you using it.

Further, I expect to see you living it and evangelising it. It really does wind me up when I meet people who are in positions of responsibility in the mobile industry — and who don’t use their products and services at all. I often feel like grabbing their jobs off them and giving them to someone who actually cares. Luckily that’s rarely ever within my gift.

There are exceptions of course. But this is often why I ask people what handset they use. You have to start worrying when the person describing their uber-new-and-wicked push-the-boundaries mobile service pulls out an old battered Nokia that’s capable of no more than texting. I start grinding my teeth when the person then explains that they ‘only use their phone for calls’.

If the person selling it ain’t enjoying it, or even using it, why should anyone else….

Recently Published

Question: When is the only time a traffic jam is good news in the UK?

Answer: When you're sitting in the back of an Uber and you need reliable mobile signal. Boom! Sad, isn't it, dear reader? Travel all around...

Ah yes, an S23 with a BlackBerry Bold Keyboard: Exactly what I (think) I need

I was playing with Midjourney, the AI/photo generation service and I asked it to show me what a Samsung S23 would look like with...

It’s ok, your moon photos aren’t fake, they are just enhanced – quite a bit

Have you taken a photo of the moon recently? I almost did, the other day, when I spotted a fabulous moment here in Dubai....

Don’t move! You’ll jinx it! This looks like a tiny bit of innovation in the mobile world

It has been quite a while since I’ve seen anything in the mobile industry that’s caused me to want to write much. Just look...

The new BlackBerry movie trailer is here

Were you a BlackBerry fan? Of course you were. At some point, almost everyone was. I still remember the days and the joy that...

Airalo: The easy way to roam globally with a data eSIM

Shortly before I began my FinTech & Banking Tour around the GCC, I popped into the Apple AppStore and searched ‘eSim’. I wondered if...