An interesting survey has just been published thanks to ACCESS Systems Americas, Inc. It found that 73% of US consumers buying a new handset said that text messaging was an important feature.
The research was conducted by independent research firm Amplitude Research and other features that scored highly were having a camera (67%), having email capabilities (63%) and accessing the Internet (61%); while only 0.5% of respondents said that battery life was important – not like our own James Whately during Glastonbury.
For the geeks amongst us, it is interesting to read that 39% of respondents have added new applications, while 21% have added six or more new applications.
But it wasn’t all geeks they talked to. They also surveyed some people just like my mum – as 4.83% said that the only reason they have a cell phone is in case of emergency!
You can read more on FierceWireless here.