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Hello VodafoneThree!

Hello VodafoneThree!

Hello VodafoneThree! It's official!

Congratulations to the singular VodafoneThree. As of this morning, it's now one big team!

It's always interesting to read the language being used to announce these things to market, so for your reading pleasure, here are the key points directly from the press release on the topic:


  • Unprecedented £11bn investment is one of the largest privately funded infrastructure programmes in the UK, connecting all four nations and every community
  • VodafoneThree is the only mobile network operator with a fully funded, regulated and guaranteed network build plan, reaching 99.95% 5G Standalone population coverage by 2034 and at its peak creating approximately 13,000 jobs
  • Within just two weeks, through sharing of combined spectrum, 7 million Three and SMARTY customers will receive a 20% average speed boost on 4G
  • Within a few months, 27 million Vodafone and Three customers will start to benefit from unrivalled access to roam across each other’s networks – automatically connecting them to the best coverage available, at no extra cost. By the end of the year this will remove a total of 16,500 sq/km of not spots – equivalent to 10x the size of London – with the first sites already having been turned on 
  • Multi-brand mobile strategy in consumer remains (Vodafone, Three, VOXI, SMARTY, Talkmobile), with Vodafone the only brand for business customers and Vodafone the only converged brand for consumers and businesses 
  • As the UK’s largest full fibre provider, VodafoneThree is set to challenge the broadband market aiming to cover all homes with fibre or fibre-like speeds (blending Vodafone’s full fibre footprint and Three’s Fixed Wireless Access) and a new partnership with Community Fibre on top of existing partnerships with CityFibre and Openreach 
  • Two additional customer care centres announced, Belfast and Sheffield, bringing 400 jobs back to the UK, and no planned retail redundancies

I think they're doing a good job here – 'within just two weeks', 'within a few months'... – they're evidencing the good news for customers. I think the 'notspots' point is also very well made too.

Very exciting. Good luck team VodafoneThree!