Link: IBNLive : Boring chat? Excuse an SMS away.
Now, you don’t need to search desperately for a friend to bail you out, your cell phone will do just fine. A readymade excuse in thirty seconds is now just an SMS away.
Under Airtel’s new Excuse Me scheme, you will get a call from Airtel once you send a message requesting one.
Oh I love it! Super. I’ve seen this done elsewhere but it still tickles me 
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