Apple iPhone launch at Euston Station

DATELINE EUSTON STATION

EIGHTEEN HUNDRED OH-TWO HOURS

I happened to be in the area at 6.02pm on Friday and decided to check out the tiny o2 concession store at Euston Station. Euston is one of London’s great train stations serving the north of the country. From Euston you can, for example, take a train direct to Liverpool or Edinburgh.

I often walk by the o2 shop squeezed into the side of the concourse so I thought I’d stand around and see what happened when the iPhone launched, particularly because I spied a small queue of people waiting who were all being peered at by passengers. I unnerved this group a little more by pointing my N95 at them for the five minutes before the launch. Here, then, is the footage I captured, superbly edited(ish) with an ABBA winner-takes-it-all backing track:

About Ewan

Ewan is Founder and Editor of Mobile Industry Review. He writes about a wide variety of industry issues and is usually active on Twitter most days. You can read more about him or reach him with these details.

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  • http://ikisai.wordpress.com Ian Hay

    Can’t help but find it all extremely sad … I’m off to Future of Mobile this week and there’ll be at least 1 or more Iphone-boys extolling the wonderful ‘new’ features Apple have invented…

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